Brad Fishman

speaker
2,160 appearances 6 recordings 1 series first heard Oct 2010 last heard Mar 2012

Brad Fishman’s voice in public audio — every appearance, attributed to the second.

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It's now the ability to put anything out there and throw it out onto the social media which as we know just
develops a life on its own.
You know, and I still think the million dollar question is
where social media is going to fit in the lead generation part of a
of a program for franchise auras.
And, you know, we do things now and it's a big part of what goes on.
you know, we'll send screenshots of fans asking for a specific franchise to our clients coming from a Facebook page showing that if they do open in these markets they do have a built in fan base already.
or more importantly, a built in customer base.
And it's something that's really important that people are gonna wa especially, you know, everyone knows
you know, let's use In and Out Burger, even though it is not a franchise.
I happen to be out in Orm, Pennsylvania last week on that way.
And all of a sudden I found out that they have a they have inner they have four in and outburgers in Utah right now.
And everyone knows that's something that is built viral.
That living in Chicago, we can't find that.
It is slowly building west coast.
But that's good that's something that's built.
Social media is a perfect scenario for that.
you know, it's just part of what goes on.
It's a viral scenario that people are building the excitement before it even comes.
Yeah, I a hundred percent agree with you in that
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