Brad Sugars

speaker
6,125 appearances 15 recordings 3 series first heard Dec 2025 last heard 5d ago

Brad Sugars’s voice in public audio — every appearance, attributed to the second.

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recordings per month · last 12 months
5 · Aug OctJan 26AprJulnow

Recordings per month over the last 12 months — 15 in all, peaking in Aug 2026 with 5.

Appearances

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Okay.
They don't need to deliver, they don't need to service, they don't need to do any of the work.
They simply need to introduce you to other people.
The beauty of affiliates is you only pay for results.
Uh, no result, no cost.
Result, you pay.
It's buying customers on a performance-based growth strategy.
I know for us at Action Coach, we've had affiliates in many different areas over the years, and these are business people that they're happy to promote us to their customer base and they expect a bit some.
Sort of reward for that.
There's a reason affiliates work.
They already have audiences, right?
They already have relationships with those audiences.
I know in my restaurants, we oftentimes have affiliate relationships with influencers.
And you start thinking about that, they already have the trust.
I'm not buying advertising and hoping I'm leveraging the credibility of that influencer, the credibility of that affiliate.
It with their database, their customer base, whoever it is.
And that's a very different thing.
It brings us to that whole idea of if someone else has an audience and I can leverage that audience to come buy from me, I'm willing to pay them for that.
You know?
And going back to last week, the podcast strategy.
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