Brandon Baum

And help them kind of build up their YouTube channel.

Then when COVID hit, it went from us shooting videos every day to a complete halt.

Then at this moment, I was like, wow.

I kind of got, I've got the itch.

I need to go and create content.

I can't leave the house.

We tried to make videos over zoom and just, it wasn't working.

So when we decided that we would kind of take a little pause in the channels, I thought, well, why don't I just start my own channel again and just start making daily videos.

So I kind of divulged in the space that I was really passionate about, which is these kind of visual effect videos using, um, like after effects skills that I'd learned at a younger age again through YouTube.

Um, and.

putting that kind of like visual trickery into my videos.

Originally very inspired by Zach King.

To be honest, he is still an incredible inspiration to us today, but kind of went down that avenue.

And I guess at that point, because I then had the experience of both working in production, but then also on YouTube, kind of brought those two worlds together and within a month managed to grow about a million followers.

Amazing.

Oh my God.

that is really fast what the heck so at that point i kind of looked around i went okay cool i think i think i think there's a real opportunity here to start trying to grow and scale this out and thankfully i got a ton of support from woody incline who i was working with at the time who then really kind of helped me on my journey and my path onto that next stage and uh from there the rest is history i guess five years later we're now up to it's about 25 million across platforms and

It just, day by day, just consistently keeps blowing me away of the scale and how far this thing keeps growing.

Like what?

Yeah.