Brandon Sawalich

Well, we have to exercise our brain.

You know, it doesn't matter how old we are.

You know, if you have a hearing loss, your brain, you're starting to miss things.

You're starting to miss sounds.

And you're starting to, you know, you're hearing health of the five senses.

Hearing is one of the most important because it keeps you connected.

I mean, it's your primary sense.

It keeps you connected.

If we're having this conversation, I have to be able to hear you.

Or if I'm out driving or, you know, go down the list.

And so what we're doing is, you know, people with hearing loss, they start to draw inward and then loneliness.

You know, there's recent studies, early set of dementia, Alzheimer's, because you're not connected.

Your brain's not functioning to the optimal performance.

so what we do is we analyze and understand again with the hearing loss we keep that brain healthy we keep it i'll say exercise it per se because we want people to stay connected and not be lonely not draw inward not miss out on things where you know it's it's you think about loneliness and how that could be the onset of depression so there's so many different things that we know what hearing loss causes so how can we bring solutions

to keep the brain and the person as active as possible.

Well, signs or symptoms usually maybe starts with a spouse or significant other.

if you're not catching everything also the, you know, it sounds a little, little hokey, but you know, you're turning the TV up too loud or you're listening to everything a little bit louder volume than that needs to be because you really don't know it unless somebody else points it out.

And then once you, you know, regain some of that hearing, your hearing sounds that you had, whether it's leaves or a lawnmower, I mean, things that, you know, you took for granted every day and you're just reconnected.

They could go to Starkey.com, S-T-A-R-K-E-Y, and just check out the technology because, you know, the two words hearing aids, you know, puts a negative connotation in people's minds, but, you know, we're doing cool things.

And it's really about