Brandon van der Kolk

speaker

629 appearances 1 recordings 1 series first heard Jul 2026 last heard 20 Jul

Brandon van der Kolk’s voice in public audio — every appearance, attributed to the second.

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recordings per month · last 12 months

Recordings per month over the last 12 months — 1 in all, peaking in Jul 2026 with 1.

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Australian Finance Podcast · Brandon van der Kolk on building New Money and Buffett-style investing · 20 Jul 2026 podcast

Whereas on YouTube, you're actively looking for something because you have to click on the video to watch it.

And I think that's a really interesting separation of YouTube to the other social media platforms, because what it leads to is a massive increase in watch time.

And with an increase in watch time comes an increase in trust.

And that's what we work with the clients like that increase in trust leads to increased probability of a commercial outcome, which is what we focus on there.

But I also find it just more

And I find it more enjoyable to make YouTube content than to make short form content because short form content, while it is powerful and there are many people that do it exceptionally well, it's very flash in the pan.

And the content that you create short form wise will be out of date very quickly.

It'll come and go within a week and then people really won't watch it again.

or it won't be fed to people.

It's a very fast-paced, new, new, new kind of algorithm.

Whereas YouTube, like Hamish is the master of this.

I wouldn't even look at my channel.

I would look at Hamish's, Hamish Hodder, if you want to really- H-O-D-D-E-R.

Yep, correct.

He makes only evergreen videos, really amazing, high quality polished videos on like financial scams and frauds and that kind of thing.

And he's fine.

And he's still getting, you know, tens of thousands of views sometimes per day on videos he made 12 months ago.

So it's just a, it's an incredible platform that can still reward content that you've made in the past.

It's all about the quality of the content at the end of the day, quality content rises to the surface, which I really like.

Um,

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