Brendon Burchard

my bills are on the bed and she'd go to work she'd come home and usually i'd you know get everything organized clean it up and then one day she comes home i was kind of working a line so i'm still typing and we have dinner i come back i'm typing she comes in to go to bed that night and i hadn't cleared off the bed so she goes and goes to crawl under the bed uh this covers and

I was writing and I just happened to look over and she had gone under the covers and section of her bed. And that's where my bills were. And she didn't know I was going into bankruptcy. And I get emotional. I'm thinking it's like miles from here. So I look over and I see the woman I love sleeping under the weight of my bills. Wow. Literally she's sleeping under my bills.

I was writing and I just happened to look over and she had gone under the covers and section of her bed. And that's where my bills were. And she didn't know I was going into bankruptcy. And I get emotional. I'm thinking it's like miles from here. So I look over and I see the woman I love sleeping under the weight of my bills. Wow. Literally she's sleeping under my bills.

And it was like, it like, you know, it snapped something. None of us want to be the cause of financial insecurity for someone we love. And I've been faking it for several weeks, pretending to write, not getting much done. And that night seeing that it just, it hurts so much. I was like, you know what? I got to get this done. So I wrote and I wrote and I wrote.

And it was like, it like, you know, it snapped something. None of us want to be the cause of financial insecurity for someone we love. And I've been faking it for several weeks, pretending to write, not getting much done. And that night seeing that it just, it hurts so much. I was like, you know what? I got to get this done. So I wrote and I wrote and I wrote.

And the next day she went to work and I was still writing. The next day I'm writing, I'm writing, I'm writing, I'm writing. 18 days later, boom, book is done. 18 days later, bam, number one on Amazon. Write another, write another, bam, bam. Bam, bam. Six books, number one on every list imaginable.

And the next day she went to work and I was still writing. The next day I'm writing, I'm writing, I'm writing, I'm writing. 18 days later, boom, book is done. 18 days later, bam, number one on Amazon. Write another, write another, bam, bam. Bam, bam. Six books, number one on every list imaginable.

Millions of copies, you know, build this huge empire of courses and memberships and eight big seminars a year all around the country for 15 years straight. And here's why. You need to find someone to fight for. If you're broke, you're fighting for survival. If you're going to break through, you're fighting for somebody else. You need to find somebody or something to fight for that is beyond you.

Millions of copies, you know, build this huge empire of courses and memberships and eight big seminars a year all around the country for 15 years straight. And here's why. You need to find someone to fight for. If you're broke, you're fighting for survival. If you're going to break through, you're fighting for somebody else. You need to find somebody or something to fight for that is beyond you.

And when you find that, when you find that, that's when the breakthrough happens. That's when the real breakthroughs happen. I love his show because he asked that question to everybody, you know, at the end about greatness. And everybody basically says in some way, some type of pursuit of their potential and developing themselves. But in pursuit of that potential,

And when you find that, when you find that, that's when the breakthrough happens. That's when the real breakthroughs happen. I love his show because he asked that question to everybody, you know, at the end about greatness. And everybody basically says in some way, some type of pursuit of their potential and developing themselves. But in pursuit of that potential,

for others and so at some point you go from I need to just survive to I need to be in service to something bigger that will demand something of me and if you don't like the language of you need something to fight for somebody to fight for then just replace it with love. You need to love somebody or love something beyond yourself, otherwise you'll only be in survival mode.

for others and so at some point you go from I need to just survive to I need to be in service to something bigger that will demand something of me and if you don't like the language of you need something to fight for somebody to fight for then just replace it with love. You need to love somebody or love something beyond yourself, otherwise you'll only be in survival mode.

You should have seen how he looked at me. People continue to laugh at you.

You should have seen how he looked at me. People continue to laugh at you.

Just stop pretending those are going to go away. Doubt's not the problem. Stopping is. A lot of people have doubt, but they keep going. If doubt becomes a signal to stop, you'll always fail. If doubt is a signal to learn and to try again, now you're in the scientific method and you win. So doubt should be a signal to learn and to try something new.

Just stop pretending those are going to go away. Doubt's not the problem. Stopping is. A lot of people have doubt, but they keep going. If doubt becomes a signal to stop, you'll always fail. If doubt is a signal to learn and to try again, now you're in the scientific method and you win. So doubt should be a signal to learn and to try something new.

But even doubt's not the problem, catastrophizing is a problem. What does that mean? Catastrophizing. is where a lot of learned helplessness comes from. It's where you worry about ruin in your life, which is one of the great fears we have as humans. If I do this, I'll be ruined. I'll be ruined. Everything will go away and they'll reject me and I won't be able to handle it.

But even doubt's not the problem, catastrophizing is a problem. What does that mean? Catastrophizing. is where a lot of learned helplessness comes from. It's where you worry about ruin in your life, which is one of the great fears we have as humans. If I do this, I'll be ruined. I'll be ruined. Everything will go away and they'll reject me and I won't be able to handle it.

So I'll be inadequate too. And so here's what, write this down. If you ever want to understand your negative thinking, write this acronym I'm going to give you down. ZAPS. Z-A-P-S. You guys will be having success, and then you'll zap yourself. And when you zap yourself, you'll stop. Zap, Z-A-P-S. The Z stands for zoom in. Problem happens, you zoom in on it. Difficulty, you zoom in on it.