Brendon Burchard
speaker
787 appearances
2 recordings
1 series
first heard May 2025
last heard 11 May
Brendon Burchard’s voice in public audio — every appearance, attributed to the second.
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recordings per month · last 12 monthsRecordings per month over the last 12 months — 1 in all, peaking in May 2026 with 1.
Appearances
And they're not taught to celebrate the wins because, oh, if you celebrate your win, that's ego. And so few people, I actually, I really believe this. Most people have never genuinely celebrated their life. Wow. They have a birthday. They've had 50 of them. They've never genuinely celebrated and praised and felt an integrated life. God's hope for them, God's breath, God's grace.
And if it's not God, they've just never took in that spiritual time. If you never felt life, how are you supposed to feel like the achievements matter? People have victories, but they never felt the victory. They're just on to the next battle, next battle, next battle, next battle. So you have to teach people first to feel. You really have to teach people to feel.
Once we can get that block out, now you can feel it. Let's celebrate some of the wins. Let's recognize it, which sounds so corny. It just works because what most people want, this is my secret. I was like, how do you get these clients? I go, well, I know one thing is true for all humans. It is the ultimate purpose we're all here for, at least I believe.
That is, if you've been granted life, the purpose is life. Another word is aliveness. What everybody wants is more aliveness. What they're usually chasing in the next thing is more aliveness. The bigger risk, the bigger deal, the bigger adventure, the bigger novelty, the bigger complexity, the bigger bank, the bigger, it's like the chase makes them feel alive. And so the chase is important.
So we just got to make sure they're chasing the right thing. We are goal-driven species. We have this drive to achieve and build and create and expand. So you have to honor that. And I want you to feel that. We call it meaningful pursuits. We want you to have a meaningful pursuit that brings you alive. And sometimes it takes a while to figure that out. And the block is they're busy.
in the wrong chase. They're in the wrong hunt. They're literally playing a game that isn't even what matters to them. They just got taught that, or the kids who went to that college they went to that was fancy did that, or those guys on Wall Street who do that, or this guy I'm neighbors with who has this thing. And now they're playing games that are stupid that don't bring meaning or aliveness.
And if you don't have meaning and aliveness, The worst thing is you start making even worse choices because now you resent other people. So now you've got to compete with them to beat them in games that don't matter. Does anyone hear what I'm talking about?
It's like this is why alignment and finding the feeling, what brings you alive a little bit, what has meaning to you, that's where the wealth is. What brings you alive, what brings you meaning, that's where the wealth is.
Yeah, it's going to sound so lame. If you find yourself preparing for it, thinking about it, researching it before you go do it, you're on the right track. I'm from Montana, where I grew up hunting, and I don't hunt anymore, and I know I'm in California, so hunting is officially banned by the government here. But my dad grew up on a true ranch, Uh, have y'all seen Yellowstone?
Like my dad grew up, but it was not fancy like that. He grew up in a place where he had to go four and a half miles to a one bedroom schoolhouse. So he grew up hunting because that's how they provided food for real. And so I grew up a little bit like that too, because we were broke and it was a big deal to go hunting.
But, uh, I use the metaphor just a little bit because people who, who, if they're on the right hunt, they get up at like 5 a.m. Hmm. They start putting things together. They're checking the gear. They're checking the equipment. I got a buddy. He doesn't hunt, but he's like a kite boarder. You all know what kite boarding is? Yeah, yeah. Okay, it's really hard. He's a kite boarder.
Man, he loves to get that... everything ready with the kite boarding and get it into the truck. You're preparing.
It's the weirdest, funny thing I discovered working with all these amazing people, high performers around the world. We do this research. They just prepare more. But the preparation isn't because of fear of failure. It's like they kind of geek on it. It's like they got all the gear for the bike and they got all the weird... They like to do things... They're doing it because it's an interest.
And now because they're preparing the interest, as they're doing the interest and they start to align it, it becomes a passion. And now because they have the passion, they can develop the perseverance. It becomes grit. And you know all that research. Yeah, of course.
If you don't know your value or worth, volunteer. You gotta volunteer. That's literally, that would be the shortest, most direct path to finding out your value and your worth. We live in a society, we don't volunteer. Now, I lived a decade in this town. I met my wife in this town. The girl who slept on my bills, she stayed with me. Wow. That's cool. That's pretty cool, man. That's pretty cool.
We were just at Lewis and Marta's beautiful wedding together, and we had a time of our life, and it's a very private part of my life. My wife doesn't want to be on social media. She doesn't care about that stuff, so a lot of people don't know, like, the actual great success of my life isn't, you know, the books and the courses and the events and the, you know, magazines and stuff.
It's like, I have an unbelievable marriage. Yeah. Like, an unbelievable marriage. And I bring this up because when we came, we were here... I was in San Francisco. I lived here from I think 2001 to 2008 or 9-ish. It was a different town, different city. I don't know if many of you lived here a long time. It was different. The indifference
That developed in this town with walking by those who are homeless and those who are in need at a mass social level of indifference. It's terrifying that that can happen. And I think it relates to the fact that a lot of people don't have self-worth. And the lower your self-worth is, the less you're likely to take care of somebody else.
It's why you need to get good with you so you can be good to others. And I think that... Once you've volunteered in a few soup kitchens, once you've helped put a few people to bed, once you've been in hospice, once you've been on the front lines, once in some way you have volunteered your actual time, your actual energy, and you see the need in the world, it sparks a humanity in you.
And when that light comes on to be a giver, I love that slide you had about generosity. When the light comes on inside, which is your humanity, to be a giver to others, worth isn't the issue anymore. It's like for those, you know, I'm more raised in Christianity. So, you know, it's like when you understand that level of generosity and giving of self, you stop worrying about yourself so much.
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