Brock Johnson

Public speaking is another one.

I love public speaking.

There's ad revenue that comes from our YouTube channel and Instagram Reels and things like that.

There is the actual membership business, which I think represents the second biggest percentage of our annual revenue, which is a monthly reoccurring business model.

Investments is absolutely huge for us.

My wife and I try to invest every single penny that we can.

So our investments, both in the stock market and in just brands that we love.

If we find a business that I've been partnering with for a few years, and maybe they're not

publicly traded company, but there's a way for us to invest in them.

We always try to find a way to do that if we can.

Courses, individual coaching, random digital products here and there.

I'm sure I'm forgetting some revenue streams, but those are the big ones.

Yeah, absolutely.

I think that oftentimes business owners fall into this trap of wanting their content to do everything at once, attract people to their page, get eyeballs, nurture their followers, bring them along, teach them what you do, build that trust, and then also convert and make the sale all in one post.

That's super challenging.

I can't name more than a couple of posts that I've ever made, and I'm making hundreds of posts a month.

that have done all three.

Like it's damn near impossible to do all three.

It's more of a luck than a strategy thing.

So really just first and foremost, identifying that there are different posts for different goals and you should align your percentages or how much you're posting different kinds of content based off your season.