Brock Johnson

It was something that I started because of football.

My freshman year of football, I was going to school across the country, East Coast, West Coast sort of thing.

And I couldn't work a normal nine to five because as a student athlete, you just don't have the time to.

And so I knew that entrepreneurship was going to be my only way to be able to financially separate from my parents and to become my own person and to be able to provide for myself.

And so back then I created my original first real business, which was helping moms keep their teens safe on Snapchat.

It was like an online course community helping moms back in, I think it was 2016 that was.

So that was my first real venture into business for myself.

And this was before the days of NIL.

So as a student athlete at that time, I couldn't make money off of endorsements and my likeness.

I had to create something that was going to be sold.

And so that's what I did way back then.

And the business has very much grown.

Obviously, it's evolved.

I'm not doing Snapchat snitching anymore.

But there was definitely a lot of identity shifts that had to take place.

There was a lot of growing pains throughout my college experience as it started to become more clear that my future was going to be in business and not in the NFL.

I do.

I do.

Find joy is my life's leading principle.

And I absolutely feel like I've found joy in what I'm currently doing.