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Chris Josephs

๐Ÿ‘ค Speaker
1052 total appearances

Appearances Over Time

Podcast Appearances

The Startup Ideas Podcast
Meet the man who growth hacked his app to 1M downloads

Our end users are happy. But on the other marketing side, it's to double down on this kind of Pelosi idea. And this is a bet that I'm going to take. The same way that the Nelk Boys are famous for these skits, these pranks, Liquid Death, they're known for these kind of crazy commercials. Duolingo has their owls.

The Startup Ideas Podcast
Meet the man who growth hacked his app to 1M downloads

There's a world where we create kind of consistency around this Pelosi 2024, invest like a politician. Why do we want to get her reelected so we can keep copying her stock trades? That, I think, is going to be the theme of the autopilot marketing for the rest of the year. And it's going to be building moments around that. There's something going on at Rumble in Florida that we might go to.

The Startup Ideas Podcast
Meet the man who growth hacked his app to 1M downloads

There's a world where we create kind of consistency around this Pelosi 2024, invest like a politician. Why do we want to get her reelected so we can keep copying her stock trades? That, I think, is going to be the theme of the autopilot marketing for the rest of the year. And it's going to be building moments around that. There's something going on at Rumble in Florida that we might go to.

The Startup Ideas Podcast
Meet the man who growth hacked his app to 1M downloads

There's a world where we create kind of consistency around this Pelosi 2024, invest like a politician. Why do we want to get her reelected so we can keep copying her stock trades? That, I think, is going to be the theme of the autopilot marketing for the rest of the year. And it's going to be building moments around that. There's something going on at Rumble in Florida that we might go to.

The Startup Ideas Podcast
Meet the man who growth hacked his app to 1M downloads

There's another UFC event maybe we sponsor. And it's just taking learnings from those and doubling down on the consistency of it all in an effort to get just people to love the brand. I think people underestimate how much loving a brand matters, especially in this world, because no one really has any affinity to brands much, but people have affinity to people like the Greg Eisenberg podcast.

The Startup Ideas Podcast
Meet the man who growth hacked his app to 1M downloads

There's another UFC event maybe we sponsor. And it's just taking learnings from those and doubling down on the consistency of it all in an effort to get just people to love the brand. I think people underestimate how much loving a brand matters, especially in this world, because no one really has any affinity to brands much, but people have affinity to people like the Greg Eisenberg podcast.

The Startup Ideas Podcast
Meet the man who growth hacked his app to 1M downloads

There's another UFC event maybe we sponsor. And it's just taking learnings from those and doubling down on the consistency of it all in an effort to get just people to love the brand. I think people underestimate how much loving a brand matters, especially in this world, because no one really has any affinity to brands much, but people have affinity to people like the Greg Eisenberg podcast.

The Startup Ideas Podcast
Meet the man who growth hacked his app to 1M downloads

I feel like you guys probably have a loyal, devout following of kind of your top five or 10% on autopilot. That's what we're working on. And that's what we're building on. And that is what comes next.

The Startup Ideas Podcast
Meet the man who growth hacked his app to 1M downloads

I feel like you guys probably have a loyal, devout following of kind of your top five or 10% on autopilot. That's what we're working on. And that's what we're building on. And that is what comes next.

The Startup Ideas Podcast
Meet the man who growth hacked his app to 1M downloads

I feel like you guys probably have a loyal, devout following of kind of your top five or 10% on autopilot. That's what we're working on. And that's what we're building on. And that is what comes next.

The Startup Ideas Podcast
Meet the man who growth hacked his app to 1M downloads

Yeah. Yeah. Yeah. I love it. This reminds me of, um, and a lot of my ideas will come from that. This, have you seen the page of the people that, uh, it's called like, I love this stick or something like that. They send in content of like cool sticks they find around on social media. Um, I don't know what the name is, but official sticker. Yeah. Yeah. Official sticker review. 2.2 million.

The Startup Ideas Podcast
Meet the man who growth hacked his app to 1M downloads

Yeah. Yeah. Yeah. I love it. This reminds me of, um, and a lot of my ideas will come from that. This, have you seen the page of the people that, uh, it's called like, I love this stick or something like that. They send in content of like cool sticks they find around on social media. Um, I don't know what the name is, but official sticker. Yeah. Yeah. Official sticker review. 2.2 million.

The Startup Ideas Podcast
Meet the man who growth hacked his app to 1M downloads

Yeah. Yeah. Yeah. I love it. This reminds me of, um, and a lot of my ideas will come from that. This, have you seen the page of the people that, uh, it's called like, I love this stick or something like that. They send in content of like cool sticks they find around on social media. Um, I don't know what the name is, but official sticker. Yeah. Yeah. Official sticker review. 2.2 million.

The Startup Ideas Podcast
Meet the man who growth hacked his app to 1M downloads

Have you seen this account? So it's brilliant. What they do is they, And I think there's psychologically a couple of reasons behind this. What I would do is, so yeah, if you watch a video, it's just people sending in stick reviews because it's funny. People like them. There's a world where this becomes a plant one too, where you got a lot of, on your original page, actually, let me go back.

The Startup Ideas Podcast
Meet the man who growth hacked his app to 1M downloads

Have you seen this account? So it's brilliant. What they do is they, And I think there's psychologically a couple of reasons behind this. What I would do is, so yeah, if you watch a video, it's just people sending in stick reviews because it's funny. People like them. There's a world where this becomes a plant one too, where you got a lot of, on your original page, actually, let me go back.

The Startup Ideas Podcast
Meet the man who growth hacked his app to 1M downloads

Have you seen this account? So it's brilliant. What they do is they, And I think there's psychologically a couple of reasons behind this. What I would do is, so yeah, if you watch a video, it's just people sending in stick reviews because it's funny. People like them. There's a world where this becomes a plant one too, where you got a lot of, on your original page, actually, let me go back.

The Startup Ideas Podcast
Meet the man who growth hacked his app to 1M downloads

The reason why this is important is on Instagram, growth comes from reels. So you need videos and you can make one video around kind of looking at the plant, this and that. But the reason why this stick page works so well is because you have the commentary of the person and people just like it. It's authentic. It's real. It's fun. So first step with the actual, yeah, like look at this guy.

The Startup Ideas Podcast
Meet the man who growth hacked his app to 1M downloads

The reason why this is important is on Instagram, growth comes from reels. So you need videos and you can make one video around kind of looking at the plant, this and that. But the reason why this stick page works so well is because you have the commentary of the person and people just like it. It's authentic. It's real. It's fun. So first step with the actual, yeah, like look at this guy.

The Startup Ideas Podcast
Meet the man who growth hacked his app to 1M downloads

The reason why this is important is on Instagram, growth comes from reels. So you need videos and you can make one video around kind of looking at the plant, this and that. But the reason why this stick page works so well is because you have the commentary of the person and people just like it. It's authentic. It's real. It's fun. So first step with the actual, yeah, like look at this guy.

The Startup Ideas Podcast
Meet the man who growth hacked his app to 1M downloads

It's just brilliant. It's smart. Looking at the plant page, the first thing I would do is I would start trying to build out a strategy around this where I would go, I would personally film myself and just create commentary on like me talking to a plant the same way I would talk to a puppy or the same way I would talk to a kid. It'd be like. This is my plant blank.