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Chris Josephs

๐Ÿ‘ค Speaker
1052 total appearances

Appearances Over Time

Podcast Appearances

The Startup Ideas Podcast
Meet the man who growth hacked his app to 1M downloads

It's just brilliant. It's smart. Looking at the plant page, the first thing I would do is I would start trying to build out a strategy around this where I would go, I would personally film myself and just create commentary on like me talking to a plant the same way I would talk to a puppy or the same way I would talk to a kid. It'd be like. This is my plant blank.

The Startup Ideas Podcast
Meet the man who growth hacked his app to 1M downloads

It's just brilliant. It's smart. Looking at the plant page, the first thing I would do is I would start trying to build out a strategy around this where I would go, I would personally film myself and just create commentary on like me talking to a plant the same way I would talk to a puppy or the same way I would talk to a kid. It'd be like. This is my plant blank.

The Startup Ideas Podcast
Meet the man who growth hacked his app to 1M downloads

You know, I've been growing it for this long. Like, look at how pretty this one leaf is. It looks like a heart. Like, this is how I'm going to treat it. I'm going to do this, this and this. And I hope it doesn't die. You know, things like that. And eventually, if you kind of build out enough pieces of content around that, you create open for submission.

The Startup Ideas Podcast
Meet the man who growth hacked his app to 1M downloads

You know, I've been growing it for this long. Like, look at how pretty this one leaf is. It looks like a heart. Like, this is how I'm going to treat it. I'm going to do this, this and this. And I hope it doesn't die. You know, things like that. And eventually, if you kind of build out enough pieces of content around that, you create open for submission.

The Startup Ideas Podcast
Meet the man who growth hacked his app to 1M downloads

You know, I've been growing it for this long. Like, look at how pretty this one leaf is. It looks like a heart. Like, this is how I'm going to treat it. I'm going to do this, this and this. And I hope it doesn't die. You know, things like that. And eventually, if you kind of build out enough pieces of content around that, you create open for submission.

The Startup Ideas Podcast
Meet the man who growth hacked his app to 1M downloads

And then you have everyone in your community start sending in videos of themselves reviewing the plants and being like, hey, this is my plant. I'm in kind of uh, Augusta, Maine, I've been growing this thing and kind of, this is for the community, the same exact way that stick one works.

The Startup Ideas Podcast
Meet the man who growth hacked his app to 1M downloads

And then you have everyone in your community start sending in videos of themselves reviewing the plants and being like, hey, this is my plant. I'm in kind of uh, Augusta, Maine, I've been growing this thing and kind of, this is for the community, the same exact way that stick one works.

The Startup Ideas Podcast
Meet the man who growth hacked his app to 1M downloads

And then you have everyone in your community start sending in videos of themselves reviewing the plants and being like, hey, this is my plant. I'm in kind of uh, Augusta, Maine, I've been growing this thing and kind of, this is for the community, the same exact way that stick one works.

The Startup Ideas Podcast
Meet the man who growth hacked his app to 1M downloads

And I think it's important because one, you get original content to, you get content from people that, uh, are enthusiastic and like your community and kind of can relate to other people. And three, probably the most important part is if you've noticed on, uh, Instagram, the most viral stuff is funny. And that's like, like even like, look at this right here.

The Startup Ideas Podcast
Meet the man who growth hacked his app to 1M downloads

And I think it's important because one, you get original content to, you get content from people that, uh, are enthusiastic and like your community and kind of can relate to other people. And three, probably the most important part is if you've noticed on, uh, Instagram, the most viral stuff is funny. And that's like, like even like, look at this right here.

The Startup Ideas Podcast
Meet the man who growth hacked his app to 1M downloads

And I think it's important because one, you get original content to, you get content from people that, uh, are enthusiastic and like your community and kind of can relate to other people. And three, probably the most important part is if you've noticed on, uh, Instagram, the most viral stuff is funny. And that's like, like even like, look at this right here.

The Startup Ideas Podcast
Meet the man who growth hacked his app to 1M downloads

I don't even know what, what is that one with 130,000? Uh, uh, when one of your plans dies, when one of your plans dies, funny, it's funny.

The Startup Ideas Podcast
Meet the man who growth hacked his app to 1M downloads

I don't even know what, what is that one with 130,000? Uh, uh, when one of your plans dies, when one of your plans dies, funny, it's funny.

The Startup Ideas Podcast
Meet the man who growth hacked his app to 1M downloads

I don't even know what, what is that one with 130,000? Uh, uh, when one of your plans dies, when one of your plans dies, funny, it's funny.

The Startup Ideas Podcast
Meet the man who growth hacked his app to 1M downloads

Yeah, it's brilliant. The most viral stuff on social media is funny. And that's, I think, like the stick thing, 2.2 million views. That's just people reviewing sticks. Why is that? It's just funny. So creating the content strategy around, especially your meme pages, that is built just to be funny and kind of make people laugh is the last way that I would do it.

The Startup Ideas Podcast
Meet the man who growth hacked his app to 1M downloads

Yeah, it's brilliant. The most viral stuff on social media is funny. And that's, I think, like the stick thing, 2.2 million views. That's just people reviewing sticks. Why is that? It's just funny. So creating the content strategy around, especially your meme pages, that is built just to be funny and kind of make people laugh is the last way that I would do it.

The Startup Ideas Podcast
Meet the man who growth hacked his app to 1M downloads

Yeah, it's brilliant. The most viral stuff on social media is funny. And that's, I think, like the stick thing, 2.2 million views. That's just people reviewing sticks. Why is that? It's just funny. So creating the content strategy around, especially your meme pages, that is built just to be funny and kind of make people laugh is the last way that I would do it.

The Startup Ideas Podcast
Meet the man who growth hacked his app to 1M downloads

And then I would introduce the product that you were mentioning. Create an AI plug-in. Yeah. Take a photo of the plant, AI identifier, charge $10 a month, $50 a year. Have it in the LinkedIn bio, use it in some of the videos, and then start making money.

The Startup Ideas Podcast
Meet the man who growth hacked his app to 1M downloads

And then I would introduce the product that you were mentioning. Create an AI plug-in. Yeah. Take a photo of the plant, AI identifier, charge $10 a month, $50 a year. Have it in the LinkedIn bio, use it in some of the videos, and then start making money.

The Startup Ideas Podcast
Meet the man who growth hacked his app to 1M downloads

And then I would introduce the product that you were mentioning. Create an AI plug-in. Yeah. Take a photo of the plant, AI identifier, charge $10 a month, $50 a year. Have it in the LinkedIn bio, use it in some of the videos, and then start making money.