Chris Voss

And Nick could rightly say, we've been working on this for a year. You know, what's the matter with you? This is going to cost me money. It's going to be a problem. But since I dialed him up with those two text messages, he says, okay, this is what we got to do. I need Derek's schedule. We got to get Derek on camera.

That means I got to get a camera crew to him or we got to get him to a camera crew. Now we're showing this film in a month and it's going to take, once we get the film, it's going to take me three weeks to edit it in. So we have to do this now. And I'm like done and done and done. But it all started with me not

That means I got to get a camera crew to him or we got to get him to a camera crew. Now we're showing this film in a month and it's going to take, once we get the film, it's going to take me three weeks to edit it in. So we have to do this now. And I'm like done and done and done. But it all started with me not

That means I got to get a camera crew to him or we got to get him to a camera crew. Now we're showing this film in a month and it's going to take, once we get the film, it's going to take me three weeks to edit it in. So we have to do this now. And I'm like done and done and done. But it all started with me not

letting him have a multitasking conversation which was the point of is now a bad time to talk i need focus and yes that's what's going to happen when you throw it out there to people yeah i just like the magic that can happen that all you have to do is just the turn of phrase what i see um for those that are listening to me and chris right now

letting him have a multitasking conversation which was the point of is now a bad time to talk i need focus and yes that's what's going to happen when you throw it out there to people yeah i just like the magic that can happen that all you have to do is just the turn of phrase what i see um for those that are listening to me and chris right now

letting him have a multitasking conversation which was the point of is now a bad time to talk i need focus and yes that's what's going to happen when you throw it out there to people yeah i just like the magic that can happen that all you have to do is just the turn of phrase what i see um for those that are listening to me and chris right now

Yeah, it's on Amazon.

Yeah, it's on Amazon.

Yeah, it's on Amazon.

Yeah.

Yeah.

Yeah.

Principally, we tried to make it self-defining. So think of yourself as an accountant who's going to do an audit. Now do an audit slash assessment slash inventory of the negative thoughts the other side might be harboring against you, their accusations. And be liberal. Think a lot. You know, once you start thinking about this, a lot of stuff will occur to you.

Principally, we tried to make it self-defining. So think of yourself as an accountant who's going to do an audit. Now do an audit slash assessment slash inventory of the negative thoughts the other side might be harboring against you, their accusations. And be liberal. Think a lot. You know, once you start thinking about this, a lot of stuff will occur to you.

Principally, we tried to make it self-defining. So think of yourself as an accountant who's going to do an audit. Now do an audit slash assessment slash inventory of the negative thoughts the other side might be harboring against you, their accusations. And be liberal. Think a lot. You know, once you start thinking about this, a lot of stuff will occur to you.

Yeah. And then what you do is you lay it out up front. Now, what scares most people about this... is even if they believe that labeling, identifying a negative diffuses it, and it does, there's actually a brain science that backs it up. Not denying it, you say something like, it sounds like I'm going to sound disrespectful instead of I don't want to sound disrespectful.

Yeah. And then what you do is you lay it out up front. Now, what scares most people about this... is even if they believe that labeling, identifying a negative diffuses it, and it does, there's actually a brain science that backs it up. Not denying it, you say something like, it sounds like I'm going to sound disrespectful instead of I don't want to sound disrespectful.

Yeah. And then what you do is you lay it out up front. Now, what scares most people about this... is even if they believe that labeling, identifying a negative diffuses it, and it does, there's actually a brain science that backs it up. Not denying it, you say something like, it sounds like I'm going to sound disrespectful instead of I don't want to sound disrespectful.

I don't want to sound disrespectful is the wrong way. That's a denial. I'm going to sound disrespectful is the correct way. It's a prediction. It's an observation. So if it's there, it deactivates it. Now, what scares everybody is that you can plant the negative. You can plant the negative emotion. You can't plant emotions in people's heads. You can't plant negatives. You can't plant positive.