Colleen Schnettler
speaker
167 appearances
4 recordings
1 series
first heard Jan 2025
last heard Feb 2025
Colleen Schnettler’s voice in public audio — every appearance, attributed to the second.
Trend
recordings per month · last 12 monthsNo recordings in the last 12 months.Older appearances are listed below; set an alert to hear about the next one.
Appearances
Yes, both of those things are true. I think the thing I said a little earlier about desperation, we move a lot. Before I had kids, I had had a job that I had to go into every day. It was an hour commute each way, eight hours, come back. And military spouses are traditionally underemployed for this reason. When you're moving a lot, it is hard to build a career. So the remote was so important to me.
And there's another thing that I think has influenced me. People look at me and they seem to be really worried that I'm going to burn out because I work a lot and I love what I do. But I have this context of being a military spouse. And let me tell you, Rob, nothing in the world is harder than single parenting three little kids. Like if I survived that, you know, I've kind of lived through.
I just feel like my life experience and also this is a little bit darker, but also true. Like we have friends that die. It happens. You know, we went through a really hard period. In like 2013 to 2015, where there were a lot of bad things happening in the world and we lost a couple really close friends. So I feel like I have been through some really hard things.
And so when people complain about having to work too much or they're worried that like I'm going to burn out, like I don't know how to take care of myself. I'm like, that's not accurate because I've had these really challenging life experiences. And I was in my 20s and I got married young.
So I've had these really challenging life experiences that I think have kind of changed who I am and how I approach the world and how I approach life. And I think now at this point in my career, that's going to help me get over the challenges of trying to start a business.
Well, we're very early. So we haven't, we're kind of in that position right now where it's kind of sort of working, but we don't feel like we have landed on real product market fit. So it feels like anything could happen, which is both exciting and terrifying.
You know, it's funny joining TinySeed because you go to the retreat and meet the other TinySeed founders and they all say, we don't need the money. And we joined TinySeed because we need the money. Okay, so I guess technically we didn't need the money because this enterprise client is paying my salary as I develop for them. But the money is going to make a huge difference for us.
It is going to enable me to free myself up as a consultant and work on the business full time. And the other reason is, you know, it's funny, Rob, listening to this podcast years ago, and you would talk about like your mastermind, like your secret mastermind. And this is before I knew anyone in this space. And I was like, how do I get in a secret mastermind? Like, I want to be in the club.
And so TinySeed has really is giving that to us. We're in a mastermind. I have access to you. I mean, it's really expanding our network. We have people who have reached out, offered to help, people offered to share contacts. And The more I get into this, the more I really think your network makes a tremendous difference, especially when you're first trying to get off the ground.
Yes. And the thing about TinySeed too is the whole not crazy, not like hustle bro has been very nice because again, military spouse, I have three kids. I'm still mostly the primary caregiver, you know? So it's not only a network, it's a network of like-minded founders. And that's really important.
Yes. So our product, as I said, it's a visual drop-in query builder. When I say that, people don't know what I'm talking about. So we have really struggled with positioning this product. And one of the ideas we had, because we already have it made in Laravel, is Laravel has a admin panel that you can purchase that I guess everyone in the Laravel space uses.
So we thought we'll drop our price from $1,000 a year to $250 a year and sell it kind of as an add-on.
Exactly. So we announced it. We emailed our list. The day before we dropped the price, someone bought the Laravel package for $1,000. The next day we dropped the price. One person buys it from our list. So now we...
have to refund the guy who spent a thousand dollars seven you know the the difference and we only have the one other sale so we're net negative on that so so that was not awesome fun yeah oh that sucks at least to look on the bright side of that it's it it
We are confused, I think, as to... Right. So basically, let's just say it was one sale because the other guy bought it at full price. And we just don't get it quite why people aren't buying it. I mean, we don't have a huge mailing list, but we have 500 people on our mailing list. All of those people at one point expressed an interest. So to have one sale feels just like...
Are we just totally wrong?
Yeah.
Oh, it's painful. But yeah, we thought price was the issue and you're right. Clearly price is not the issue.
A high point. Okay. I like this. So we have been talking to product managers because we are repositioning, we think, away from selling directly to developers and talking to product managers. And something that keeps coming up is custom reports for customers. So they want... So we've talked to analytics companies. We've talked to healthcare companies. They want their customers...
to be able to come in and get custom reports that they can save, that they can email, to choose to email to themselves. Well, we've built out 85% of that. We've built out the hard work of that with this query builder. So to build the scaffolding around custom reports, which is literally just like an index view, you download the CSV and you set up a background job to send you an email once a week.
Showing 141–160 of 167 · page 8 of 9
← Previous
Next →