Craig Ballantyne
๐ค SpeakerAppearances Over Time
Podcast Appearances
No.
So we pay 75% commission.
We have not made a lot of sales on the paid advertising, so we're probably looking at about, maybe we've probably only done this a couple months now, so we're probably looking at under $10,000.
That's a really great question.
And so it really is finding a way to send traffic on Facebook to an offer that works.
And so we do have the free plus shipping offer that we send more of our traffic to for just the book launch.
that belongs in the kit.
So there you get new customers without having to go to affiliates and do launches.
So it really comes down to driving your own traffic to your site on a regular basis, having something going perpetually.
No, it's a one time.
We have some other membership stuff that is very low cost, but we don't have high cost membership stuff.
Uh, it is about a hundred thousand dollars and it's mostly from the fitness stuff.
Yeah.
We've sold hundreds of thousands of copies of my, of my workout videos.
they stick with us about three months and there just isn't a very good stick rate with what we have so we we are delivering more information to them on a monthly basis and uh right now it's just because the the volume of that we do and that we're filling that back up that we haven't been able to put the energy into keeping people uh longer so i think
I think if we were able to create workouts of the month, we would have a longer retention, but that would require a lot more resources.
And we actually don't want to spend a lot of time in the fitness world.
We want to move over to the perfect day stuff.
I don't know.
We haven't tried it, but this has worked pretty well the way that we've been doing it in the past.