Craig Hewitt

I'm sure Einar talked about that when he was on it.

And we didn't have kind of too many questions there.

And, you know, we signed up there and they took a percentage of equity in return for that investment.

And with that, we hired our first marketer and kind of took one of our engineers full time.

That's what we used a lot of the money for, I think.

The first cohort was a little different than the second and probably subsequent ones in that a lot of companies, the first cohort kind of weren't to profitability and didn't have a good degree of product market fit.

We did, I think.

It was probably around the time I was on the show.

Last is we were paying my salary and everything.

And so we were able to just take that money and invest it in growth.

not in paying my salary and paying rent and things like that.

Paying dividends or no?

No, no.

And we plan to reinvest in the company as long as I can, I guess.

Yeah, most all of it is just, you know, I'm not podcasting anymore.

I can't do this.

It's too hard.

I don't have time to talk to people and editing and things like that.

And yeah, I mean, the professional services, when we get the right fit, helps reduce that a lot.

You know, I think you can probably attest that if you had to do all this yourself, you wouldn't do it.