Craig Wilkinson

speaker
11,882 appearances 14 recordings 1 series first heard Mar 2026 last heard 1 Jul

Craig Wilkinson’s voice in public audio — every appearance, attributed to the second.

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recordings per month · last 12 months
5 · Apr OctJan 26AprJulnow

Recordings per month over the last 12 months — 14 in all, peaking in Apr 2026 with 5.

Appearances

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eighteen.
Number eighteen.
Because in episode eighteen
I share with you the 15 cash flow disasters that you've got to avoid to stop losing money in your business.
Because I guarantee, even if you've got a profitable business now, you won't have ticked the boxes of all these 15 cash flow disasters.
So you'll be making profit, but you'll be leaking profit out of some areas because you don't know what all 15 are.
Oh.
Others, you'll look at these fifteen areas and you'll go, flipping it, Craig, I need to tighten up on them all.
Brilliant.
At least now you know and we can start making progress towards increasing those profit margins, but also reduce and not overpay in taxes.
So episode eighteen, fifteen cash flow disasters to avoid to stop you losing money in your business, is the one that I want you to listen to that's gonna massively improve your cash flow and your profitability.
Is marketing.
Now, this is vast because let's face it, there is so much to learn and implement when it comes to marketing.
Everything from your attract strategy, in other words, how are you attracting your most profitable customers and clients in their highest concentration to your business?
I mean, the attract strategy is a massive strategy within itself.
Then you've got areas such as
Social media, video marketing, email marketing, SMS marketing, paid advertising, leaflet drops, radio advertising, magazine art advertising, marketing events, networking events.
There's so much that we can do and focus on.
And yes, we've got to improve the way in which we're attracting people to our business, but the m one of the most important areas is
What the hell are you doing when you attract people to your business?
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