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Dan Kennedy

๐Ÿ‘ค Speaker
See mentions of this person in podcasts
1188 total appearances

Appearances Over Time

Podcast Appearances

The Russell Brunson Show
Waiting for the Radical to Arrive: Day with Dan Kennedy (1 of 4) | #Marketing - Ep. 15

So the longer tenured the rule book is, the better. So your opportunity to be explosive grows the more entrenched the establishment is. Because the dissatisfaction... the silent but skeptical go-alongs, their dissatisfaction is growing, right? Their willingness to hear

The Russell Brunson Show
Waiting for the Radical to Arrive: Day with Dan Kennedy (1 of 4) | #Marketing - Ep. 15

a new and different and better way after, if you will, 10 years of oppression is greater than it was after three years of oppression. So a long-tenured... Here's how we do this business stuff. That's like a marker of opportunity. When the dogma immediately seems silly to you, that's good. Because that means it seems silly to others.

The Russell Brunson Show
Waiting for the Radical to Arrive: Day with Dan Kennedy (1 of 4) | #Marketing - Ep. 15

a new and different and better way after, if you will, 10 years of oppression is greater than it was after three years of oppression. So a long-tenured... Here's how we do this business stuff. That's like a marker of opportunity. When the dogma immediately seems silly to you, that's good. Because that means it seems silly to others.

The Russell Brunson Show
Waiting for the Radical to Arrive: Day with Dan Kennedy (1 of 4) | #Marketing - Ep. 15

a new and different and better way after, if you will, 10 years of oppression is greater than it was after three years of oppression. So a long-tenured... Here's how we do this business stuff. That's like a marker of opportunity. When the dogma immediately seems silly to you, that's good. Because that means it seems silly to others.

The Russell Brunson Show
Waiting for the Radical to Arrive: Day with Dan Kennedy (1 of 4) | #Marketing - Ep. 15

But again, they are intimidated by being in the club and having nobody else say it. The red cap phenomenon of the moment did not happen. with first term, but it is happening with the second term because people's dissatisfaction with what was going on grew and grew and grew and grew and grew. And a greater number of people were ready to hear certain things and then voice them.

The Russell Brunson Show
Waiting for the Radical to Arrive: Day with Dan Kennedy (1 of 4) | #Marketing - Ep. 15

But again, they are intimidated by being in the club and having nobody else say it. The red cap phenomenon of the moment did not happen. with first term, but it is happening with the second term because people's dissatisfaction with what was going on grew and grew and grew and grew and grew. And a greater number of people were ready to hear certain things and then voice them.

The Russell Brunson Show
Waiting for the Radical to Arrive: Day with Dan Kennedy (1 of 4) | #Marketing - Ep. 15

But again, they are intimidated by being in the club and having nobody else say it. The red cap phenomenon of the moment did not happen. with first term, but it is happening with the second term because people's dissatisfaction with what was going on grew and grew and grew and grew and grew. And a greater number of people were ready to hear certain things and then voice them.

The Russell Brunson Show
Waiting for the Radical to Arrive: Day with Dan Kennedy (1 of 4) | #Marketing - Ep. 15

They felt free to voice them. And all of a sudden, A ton of people are voicing them, right? So that's what happens. And the more dogmatic the rules of the road are, the bigger your opportunity. Lawyers at one time were not allowed to advertise in America. A guy by the name of Dan Osteen from my hometown took that case to the Supreme Court and won because it's a free speech issue.

The Russell Brunson Show
Waiting for the Radical to Arrive: Day with Dan Kennedy (1 of 4) | #Marketing - Ep. 15

They felt free to voice them. And all of a sudden, A ton of people are voicing them, right? So that's what happens. And the more dogmatic the rules of the road are, the bigger your opportunity. Lawyers at one time were not allowed to advertise in America. A guy by the name of Dan Osteen from my hometown took that case to the Supreme Court and won because it's a free speech issue.

The Russell Brunson Show
Waiting for the Radical to Arrive: Day with Dan Kennedy (1 of 4) | #Marketing - Ep. 15

They felt free to voice them. And all of a sudden, A ton of people are voicing them, right? So that's what happens. And the more dogmatic the rules of the road are, the bigger your opportunity. Lawyers at one time were not allowed to advertise in America. A guy by the name of Dan Osteen from my hometown took that case to the Supreme Court and won because it's a free speech issue.

The Russell Brunson Show
Waiting for the Radical to Arrive: Day with Dan Kennedy (1 of 4) | #Marketing - Ep. 15

It's a constitutional speech issue. So they all have the right to advertise because one guy said, How come everybody else has a right to advertise and we don't? Well, how does that make any sense? Right? And he started saying it loud. And then a few others said, you know, that actually doesn't make sense. And then in his case, he had to litigate it. But in most cases, you don't.

The Russell Brunson Show
Waiting for the Radical to Arrive: Day with Dan Kennedy (1 of 4) | #Marketing - Ep. 15

It's a constitutional speech issue. So they all have the right to advertise because one guy said, How come everybody else has a right to advertise and we don't? Well, how does that make any sense? Right? And he started saying it loud. And then a few others said, you know, that actually doesn't make sense. And then in his case, he had to litigate it. But in most cases, you don't.

The Russell Brunson Show
Waiting for the Radical to Arrive: Day with Dan Kennedy (1 of 4) | #Marketing - Ep. 15

It's a constitutional speech issue. So they all have the right to advertise because one guy said, How come everybody else has a right to advertise and we don't? Well, how does that make any sense? Right? And he started saying it loud. And then a few others said, you know, that actually doesn't make sense. And then in his case, he had to litigate it. But in most cases, you don't.

The Russell Brunson Show
Waiting for the Radical to Arrive: Day with Dan Kennedy (1 of 4) | #Marketing - Ep. 15

Your dumb phone, that whole thing exists if you track history because of a guy named Bill McGowan who founded MCI. Because AT&T had a monopoly on long-distance telephone. That was long-distance telephone in America. That's it. The local was Ma Bell's, and then there was AT&T. And McGowan said, who'd they get their monopoly from? Because, of course, monopolies are illegal in America, right?

The Russell Brunson Show
Waiting for the Radical to Arrive: Day with Dan Kennedy (1 of 4) | #Marketing - Ep. 15

Your dumb phone, that whole thing exists if you track history because of a guy named Bill McGowan who founded MCI. Because AT&T had a monopoly on long-distance telephone. That was long-distance telephone in America. That's it. The local was Ma Bell's, and then there was AT&T. And McGowan said, who'd they get their monopoly from? Because, of course, monopolies are illegal in America, right?

The Russell Brunson Show
Waiting for the Radical to Arrive: Day with Dan Kennedy (1 of 4) | #Marketing - Ep. 15

Your dumb phone, that whole thing exists if you track history because of a guy named Bill McGowan who founded MCI. Because AT&T had a monopoly on long-distance telephone. That was long-distance telephone in America. That's it. The local was Ma Bell's, and then there was AT&T. And McGowan said, who'd they get their monopoly from? Because, of course, monopolies are illegal in America, right?

The Russell Brunson Show
Waiting for the Radical to Arrive: Day with Dan Kennedy (1 of 4) | #Marketing - Ep. 15

We have an antitrust division of the Justice Department. Well, nobody could answer where they got it from, but they got it. Only AT&T can do long distance. So McGowan described the early years of MCI as running a law firm with an antenna on or off. AT&T, of course, sued him. He had to sue them. They went to the Supreme Court, and boom, Supreme Court said, I don't know.

The Russell Brunson Show
Waiting for the Radical to Arrive: Day with Dan Kennedy (1 of 4) | #Marketing - Ep. 15

We have an antitrust division of the Justice Department. Well, nobody could answer where they got it from, but they got it. Only AT&T can do long distance. So McGowan described the early years of MCI as running a law firm with an antenna on or off. AT&T, of course, sued him. He had to sue them. They went to the Supreme Court, and boom, Supreme Court said, I don't know.

The Russell Brunson Show
Waiting for the Radical to Arrive: Day with Dan Kennedy (1 of 4) | #Marketing - Ep. 15

We have an antitrust division of the Justice Department. Well, nobody could answer where they got it from, but they got it. Only AT&T can do long distance. So McGowan described the early years of MCI as running a law firm with an antenna on or off. AT&T, of course, sued him. He had to sue them. They went to the Supreme Court, and boom, Supreme Court said, I don't know.

The Russell Brunson Show
Waiting for the Radical to Arrive: Day with Dan Kennedy (1 of 4) | #Marketing - Ep. 15

I don't know how that could be, but if you want to be in the long-distance telephone business, go ahead. And here we are now with no long-distance, right? Nobody pays long-distance charges now. You buy data. So the more entrenched it is, the better. Because when you break that dam, it's, you know, it's really profound.