Daniel Coyle
speaker
1,298 appearances
3 recordings
3 series
first heard Feb 2026
last heard 23 Mar
Daniel Coyle’s voice in public audio — every appearance, attributed to the second.
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recordings per month · last 12 monthsRecordings per month over the last 12 months — 3 in all, peaking in Feb 2026 with 2.
Appearances
And they did.
10 years go by, and pretty soon, as in every business, people start copying them.
right people start copying the typeface people start copying the menu it's easy that's business right then so the two partners sit down and they say what do we want to be that same conversation that chilean miners had that same conversation the new england patriots had that same awkward vulnerable difficult whoa we got to let go of control here and see what this is all about and so they had that conversation and they developed this vision
that of a community of businesses that were all rooted in Ann Arbor, connected by the Zingerman's ethos, not outside Ann Arbor at all, all in Ann Arbor.
And sure enough, that's what they built, working with partners, developing this very communal structure.
But now there's a coffee shop, there's a bakery, there's a roadhouse restaurant, there's a wedding planning outfit, there's a travel business, there's a huge catalog business.
It's now a $90 million business.
completely organic, soulful community of businesses that is, by some measures, some of the people that I met with who worked there, they had Harvard MBAs.
They had worked at the Ritz-Carlton in Paris, and they decided to come back to Ann Arbor because it is such a fulfilling, meaningful community, Zingerman says.
And when you dig into that and ask, how are they doing this?
How exactly are they doing this?
The answer is that they're really skilled at creating what I call in the book awakening cues, which is little moments that connect us to meaning.
in the average everyday course of things and i got to sit in on an orientation class which was led by ari weinsweig who's the co-ceo co-founder of zingerman's and there's new employees the scene is simple classroom setting there's about nine or ten new employees they're there the ceo walks in and they're all sitting expectantly they got their pencils in their hand they're ready to take notes it's orientation i'm going to learn they're going to orient me
I'm going to be given information and I'm going to be given the secrets of how to succeed here.
So I'm ready to learn.
And Ari walks in, he flips it.
He's like, what's your story?
How'd you get here?
oh, wow, cool.
What's your story?
Showing 1181–1200 of 1,298 · page 60 of 65
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