Danny Funt
๐ค SpeakerAppearances Over Time
Podcast Appearances
I didn't even realize how huge that is, that about 2% of customers make up 60% or 70% of revenue.
And those people, as a result, get pampered in the most extravagant ways imaginable, particularly if you're a sports fan, like getting to throw out the first pitch at a game, at a baseball game, getting to play pickup basketball in an NBA court, getting to have your kids take batting practice at a big league field.
I could go on for a long time.
It's nuts.
Yeah.
But it's also ruthless because as soon as you either pull back a little bit and say, hey, I'm getting carried away.
Let me chill out for a minute.
Or you start winning.
All of those perks disappear.
There was one VIP in Ohio who said, I love the Pittsburgh Steelers.
They're coming to Cleveland.
Fanatics, would you get me seats?
He's a VIP at Fanatics.
They said, absolutely.
We got you.
The game came around.
He said, hey, could you throw in a parking pass?
And they said, yeah, unfortunately, we've been seeing that the way you've been betting on football no longer qualifies you to be a VIP.
We had to revoke those tickets.
But if you go back to the way that you were betting when we gave you these VIP privileges, maybe we can think of a way to make this up to you down the road.