David J. Ebner

speaker

480 appearances 1 recordings 1 series first heard Jul 2026 last heard 13 Jul

David J. Ebner’s voice in public audio — every appearance, attributed to the second.

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Recordings per month over the last 12 months — 1 in all, peaking in Jul 2026 with 1.

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Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast · Why Brand Storytelling Still Drives Results in the AI Era · 13 Jul 2026 podcast

Like they might actually come to fruition here soon.

Yeah, everything comes down to uh differentiation, right?

And again, going back to like understanding how these AI systems work, they're they're truly not I'm gonna get backlash for this somewhere, but they're not really intelligent.

They're not really thinking.

Uh they're just uh computing, right?

So it's numbers, it's math.

tokens have are embedded with numbers and it's like what embedded number comes after the next number, right?

So a lot of that is predictive, right?

That you pull out your phone and Apple's had this for probably since 2008 when the first iPhone

No, before that.

Anyway, it's been around for a while.

I think 2008 is when they came out with predictive texting for your text messages.

Um, it's not a whole lot different than that.

Obviously, far more uh far larger and and off of a larger database.

But what we're trying to do is predict the next word to make the person who's using the terminal happy.

That's what AI is doing.

So if you do that, um and enough brands lean too heavily into it, they don't differentiate 'cause they all sound the same.

And that's really the issue right now is AI content is bad because at one, it doesn't say anything unique and it doesn't say anything uh helpful or different from somebody else.

It doesn't really matter the size of your brand, uh

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