Deb Evans

speaker

1,276 appearances 4 recordings 1 series first heard Feb 2010 last heard Oct 2011

Deb Evans’s voice in public audio — every appearance, attributed to the second.

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Franchise Today · Franchising Goes Social in Nashville · 20 Oct 2011 podcast

Yeah, Joe just attended – oh, I'm sorry.

I was going to say Joe Matthews just attended the Franchise Update Show.

I wish I had.

I haven't seen his presentation.

I know that he's definitely going to talk a little bit about, if you've not seen the white paper that he did some time ago in the book that he wrote on the sales tipping point and how to use social media in your lead generation, I think he's going to share some of those tips with us during his presentation because social media has to play a role.

in lead generation today.

And most franchisors, and even franchisees, when we're talking about leads, it doesn't always have to be a lead for a franchisor to get a new franchisee.

To me, a lead is a customer.

So my franchisees are in need of leads as well.

So hopefully Joe's going to share with us some of those tips that franchisees can take home with them as well as the franchisors to convert or to get those leads

and then we'll hear more of how to convert those leads into sales.

It's called Jack's Barbecue.

Apparently it's famous in Nashville, and Jack Munson is the one who suggested it, and I don't think it's named after Jack Munson.

But it's Jack's Barbecue, and it's supposed to be the best.

So I picture it's going to be messy, but it's going to be very delicious, and we're all going to be talking and chewing at the same time, which, you know, is the best.

After

Well, now, Joe, here's what we should probably do.

I should probably set up an online survey or poll during these roundtables and say, okay, let's do a poll right now and see, you know, good barbecue, not so good barbecue.

You might

Yeah, I don't know, you know, politics, religion, barbecue.

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