The Russell Brunson Show
Doug Boughton: The Secret to Building Insanely Profitable Affiliate Marketing Ecosystems | #Marketing - Ep. 98
So when I think about our email segmentation, it's going to be kind of small on the screen here.
The Russell Brunson Show
Doug Boughton: The Secret to Building Insanely Profitable Affiliate Marketing Ecosystems | #Marketing - Ep. 98
But the first question is, I mean, it's a school community called Community Creators Club.
The Russell Brunson Show
Doug Boughton: The Secret to Building Insanely Profitable Affiliate Marketing Ecosystems | #Marketing - Ep. 98
you're joining, I'd imagine you have or want to create a community.
The Russell Brunson Show
Doug Boughton: The Secret to Building Insanely Profitable Affiliate Marketing Ecosystems | #Marketing - Ep. 98
So I ask them, hey, do you have a school community, yes or no?
The Russell Brunson Show
Doug Boughton: The Secret to Building Insanely Profitable Affiliate Marketing Ecosystems | #Marketing - Ep. 98
And if they say no, what do you guys think I do?
The Russell Brunson Show
Doug Boughton: The Secret to Building Insanely Profitable Affiliate Marketing Ecosystems | #Marketing - Ep. 98
Anybody?
The Russell Brunson Show
Doug Boughton: The Secret to Building Insanely Profitable Affiliate Marketing Ecosystems | #Marketing - Ep. 98
Send them my affiliate link and give them all my bonuses to help them get set up on school.
The Russell Brunson Show
Doug Boughton: The Secret to Building Insanely Profitable Affiliate Marketing Ecosystems | #Marketing - Ep. 98
Question number two.
The Russell Brunson Show
Doug Boughton: The Secret to Building Insanely Profitable Affiliate Marketing Ecosystems | #Marketing - Ep. 98
This is a new thing I did.
The Russell Brunson Show
Doug Boughton: The Secret to Building Insanely Profitable Affiliate Marketing Ecosystems | #Marketing - Ep. 98
It's basically segmenting your list into different parts of the journey.
The Russell Brunson Show
Doug Boughton: The Secret to Building Insanely Profitable Affiliate Marketing Ecosystems | #Marketing - Ep. 98
So if you have those people at the top, those top 7% or whatever it is, that are fit for your programs, what about the rest?
The Russell Brunson Show
Doug Boughton: The Secret to Building Insanely Profitable Affiliate Marketing Ecosystems | #Marketing - Ep. 98
So we ask, what one best describes you?
The Russell Brunson Show
Doug Boughton: The Secret to Building Insanely Profitable Affiliate Marketing Ecosystems | #Marketing - Ep. 98
And it's, I'm an affiliate marketer, or I want to create an affiliate revenue income stream, which I find a lot, over half our community is that.
The Russell Brunson Show
Doug Boughton: The Secret to Building Insanely Profitable Affiliate Marketing Ecosystems | #Marketing - Ep. 98
Number two is, I'm a creator having my own offers, but I'm starting at zero.
The Russell Brunson Show
Doug Boughton: The Secret to Building Insanely Profitable Affiliate Marketing Ecosystems | #Marketing - Ep. 98
The next one is, I'm a creator, but I want to get over $100,000 per year.
The Russell Brunson Show
Doug Boughton: The Secret to Building Insanely Profitable Affiliate Marketing Ecosystems | #Marketing - Ep. 98
I'm making sales, but I want to make at least six figures a year.
The Russell Brunson Show
Doug Boughton: The Secret to Building Insanely Profitable Affiliate Marketing Ecosystems | #Marketing - Ep. 98
And then the last one is, they're above $100,000 per year.
The Russell Brunson Show
Doug Boughton: The Secret to Building Insanely Profitable Affiliate Marketing Ecosystems | #Marketing - Ep. 98
Now, when this happens, they go into our email list.
The Russell Brunson Show
Doug Boughton: The Secret to Building Insanely Profitable Affiliate Marketing Ecosystems | #Marketing - Ep. 98
And for the longest time, I just never looked back at it.
The Russell Brunson Show
Doug Boughton: The Secret to Building Insanely Profitable Affiliate Marketing Ecosystems | #Marketing - Ep. 98
It was like, they're all getting the same emails.