Dr. Keith Humphreys

And you do that with addiction, because, you know, something like, what, 10% of our country drinks about half the alcohol.

So you had, yeah, you're shocked.

Yeah, 10% of the country drinks half the alcohol, right?

United States.

So if you're running the industry,

You want that group to be as big as possible.

You do not make money off people who have a bottle of wine on special occasions.

You make your money on the people who drink the equivalent of multiple bottles of wine every single day.

So you have fundamentally these industries, the more addiction there is, the better off they do financially.

Some statistics.

Something seems to have changed, and this may have something to do with this new generation.

I mean, there's less risk behavior in lots of things over the last 10 years, so...

you know, less cutting class, less chance of dropping out of high school, fewer unwanted pregnancies, all that stuff.

So that generation will probably be a drier generation than their parents were.

Yeah, with the legalization of cannabis, we certainly have seen a lot more use and a lot stronger products, but youth use really has only changed pretty slightly.

So the growth has really been among adults.

including adults who probably stopped at some point and have now gone back in later life to using cannabis.

Oh, absolutely.

So statement against interest, because I like red wine, I would love to believe it is healthy.

It's not.