Dr Natalie Hendry

speaker

363 appearances 1 recordings 1 series first heard Nov 2021 last heard Nov 2021

Dr Natalie Hendry’s voice in public audio — every appearance, attributed to the second.

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Australian Finance Podcast · Finfluencers & social investing with Dr Natalie Hendry · 11 Nov 2021 podcast

Fourth gap is this idea of dialogue.

And that was really, really central for people who wanted to see how other people were making decisions.

So the types of communication that helped them get a sense of what other people were doing were things like podcasts that didn't tell you do X or Z, but people sort of talking through the pros and cons.

The comments of Instagram, Facebook posts, the comments to articles in, you

That was fascinating for them because I got a sense of what other people were thinking and we might use that sort of investing language of sentiment about a company, but really it's just to be part of that conversation.

This isn't new, people have always had conversations in the coffee shop about investing.

When I worked in the city in that area of town I'd hear it all the time, but I just didn't quite understand it, whereas here it's a bit more accessible.

And the last point, which is something I've kind of threaded through all of this, is that

These influencers provide a way to informally learn without having to kind of step out of your life.

You don't have to make an appointment.

It's just in the background.

It's, again, how you learn about hobbies or how you do interest-led learning, which is about finding spaces that you can connect to, that you can read things.

And this was similar even for people who worked in the industry.

They would have their newspapers that they would check, their websites that they would check.

They might follow particular...

fund managers on Twitter, just to get a sense of what's happening.

That was just part of their everyday lives.

In some ways, though, those gaps make it really difficult for people who just want to quickly jump in, get a sense of what's happening and go, because you have to invest a bit of time and energy into it.

You have to be interested enough to work out, I'm going to follow this person, this person's relatable, this person's not.

So in some ways, it does put people who kind of want to get a sense of what's happening at a bit of a disadvantage.

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