Eric Ries

speaker

185 appearances 1 recordings 1 series first heard Jun 2026 last heard 8 Jun

Eric Ries’s voice in public audio — every appearance, attributed to the second.

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recordings per month · last 12 months

Recordings per month over the last 12 months — 1 in all, peaking in Jun 2026 with 1.

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Let's just trust that if we always do that, in the long run, it will be beneficial to us.

By far, the hardest part is the inner part of it.

Human beings are hardwired for a mimetic desire, meaning to fit in

and to be part of the crowd.

So when you're communicating something that is outside the Overton window of what is seen as acceptable, it is very lonely and difficult.

And I can still remember very vividly when people would yell at me about Lean Startup.

It was seen as like really outlandish and impossible.

So I must be lying.

But I remember because before I was a public advocate for these ideas, I advocated for them privately.

Like I was just a person in a job and people would ask me,

How do you think we should get certain thing done?

And I would tell them and they would be like, that doesn't make sense.

That's not the best practice.

The key to this is to really meet people where they are while still telling them the truth.

Very difficult to do, of course.

So what we have to do is we have to find a point of human connection between their ideas and my ideas.

What are we trying to do in common?

That can be a point of departure for us to go on the journey together.

And then the other thing that was really important about that is you try to figure out how far on the journey are they willing to go with you?

They may not be ready for everything, but can we make some progress?

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