Erica Barris
speaker
426 appearances
11 recordings
4 series
first heard Apr 2025
last heard 21 Aug
Erica Barris’s voice in public audio — every appearance, attributed to the second.
Trend
recordings per month · last 12 monthsRecordings per month over the last 12 months — 9 in all, peaking in Apr 2026 with 5.
Appearances
If when we hit 200,000 units sold, with your help, of course, our royalty nearly doubles.
Now, if three, five, seven percent sound like small percentages, it's because Exploding Kittens takes virtually all the risk in this deal.
They are eating the cost of development and prototyping and manufacturing of this game.
They're starting in the hole for all that money.
Yeah, like maybe we offer customers a rebate at some point, or maybe we end up paying for a fancy display and the end cap, you know, at the end of the aisle.
Exactly.
Okay.
We were worried that Big Box was seeing us as a cheap 999 card game.
Apparently, Exploding Kittens had also been worried about this.
We
In the end, Exploding Kittens got big box to agree to an MSRP, a manufacturer's suggested retail price of nineteen ninety nine.
Yeah, we poured all of that increased price into making a nicer version of the game.
We splurged on a high quality material for the cards that Alan loves.
And it meant we could afford to make our box the Pantone Purple, not just everyday purple.
Pantone is a whole color system where you pay extra because the colors can be perfectly reproduced by anyone in the Pantone world.
Check out our Planet Money episode about this.
it kind of is.
Yeah, I guess.
You're about to hijack some very valuable store shelf.
Before Exploding Kittens starts printing any game, they, off in the lawn, will sneak into a big box store.
Showing 181–200 of 426 · page 10 of 22
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