Farnaz Khadem

speaker

217 appearances 1 recordings 1 series first heard Jun 2026 last heard 22 Jun

Farnaz Khadem’s voice in public audio — every appearance, attributed to the second.

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Recordings per month over the last 12 months — 1 in all, peaking in Jun 2026 with 1.

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Think Fast Talk Smart: Communication Techniques · 299. Choose The Right Channel: How Stanford Finds Its Voice · 22 Jun 2026 podcast

And if what is happening is you don't know what is happening, you have to tell people you don't know what is happening.

So don't assume you have to know everything before you communicate.

You just have to communicate and tell people what you know.

Be truthful, be transparent.

Second is in today's world with how fast things are moving.

And as we talked about the multiple channels and for example, how quickly information moves on social, you have to do it early and often.

So I think the days where you could wait an hour or two to communicate something or a day or two in a crisis are long gone.

And then you have to do it regularly over and over and over again, again, even if you don't know what is happening.

Those are like two of the main things that I talk about.

When I talk about how to communicate in a crisis, the thing I always end with to tell people is forgive yourself because here's what's going to happen in a crisis.

It is going to be the fog of war.

No matter how much you have practiced, no matter how much you have prepared, it's not going to go as you think it will.

The preparation will help you, obviously, because then you are better able to manage those curveballs.

You're not spending time on the basics.

You're spending time on trying to manage how things are going.

But in the end, it's not going to go exactly as you anticipate.

Things are going to go wrong.

And a lot of people beat themselves up for that.

And I think that's the one thing is forgive yourself, go back, do that learning, incorporate those learnings for the next time, and just know that's the way a crisis works.

So I love that question because there's so much focus right now in the age of AI on storytelling, right?

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