Farnaz Khadem

speaker

217 appearances 1 recordings 1 series first heard Jun 2026 last heard 22 Jun

Farnaz Khadem’s voice in public audio — every appearance, attributed to the second.

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Recordings per month over the last 12 months — 1 in all, peaking in Jun 2026 with 1.

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Think Fast Talk Smart: Communication Techniques · 299. Choose The Right Channel: How Stanford Finds Its Voice · 22 Jun 2026 podcast

Every person in the University Communications team at Stanford has to have an AI goal.

That was something that I said at the beginning of this year.

But what that means is very different from person to person and from team to team.

For some people, that may be my goal is I'm going to take a class and try to understand better how to write prompts.

For someone else, it might be more of an incorporation.

into their daily work.

And I largely let the team know.

I said, I want you to do this for you, not so much even for me for the institution.

I think that having familiarity with these tools is going to be so important for the next generation of people in communications.

And so I think it's incumbent on me to help them learn how to use it.

And there are some really great things that we can and are using AI for.

It certainly can make a lot of processes easier, whether it be in the writing or editing phase or so forth, we can use it.

And we're thinking about more how to use it for targeting particular audiences, because I think AI can do a lot to help us find the right audiences for our messages.

But then to the flip side of what you asked about, there are a lot of problems too that can come with that if people rush to try to do it too much.

So the other thing we did is we worked with actually some great faculty and others around the university and we created AI guidelines for communicators.

And these are now publicly available.

And they're just some basic common sense things that try to address the fact of attribution.

If you're going to use AI, don't tell people you've used AI in some process in this.

Right, right.

Two is, you know, understand the hallucinations are real.

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