Frey Chu

So choose your distribution.

I made the mistake of not focusing on distribution first and directories are a distribution first model.

They kind of have an unfair advantage when it comes to SEO, because if I create this directory or when I publish this directory,

I kind of have this topical relevance where I have like a thousand pages all around luxury restroom trailers.

So it's really easy to start.

So it's really easy to start ranking for luxury restroom trailer Bakersfield, California, and then work my way up to like luxury restroom trailers, Los Angeles.

So I think it just gives it kind of just gives you this.

really full process of like how to take an idea, build an online asset that you can sell.

If it is monetizing, they can monetize in multiple ways, generally pretty high margin.

You know, you can do it from anywhere in the world and it's pretty low cost.

Now you can build a directory for under a few hundred bucks.

So in a way, these are small bets, but they can be massive businesses as we saw in the very beginning.

Um,

But again, just to save people time, SEO generally takes time, especially if you're just getting started.

So if your timeline is under six months, if you got fired from your job or you need money immediately, I would say go to garage sales and flip items or something like that.

Because that's what I did when I really needed money.

And yeah, that's what I would say.

Yeah, totally fair question.

I would say I have two points on this.

And the first one is that I think if someone's browsing a directory in 2026...