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Gary Guseinov

๐Ÿ‘ค Speaker
189 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
EP 495: WebEx Killer +$5M In Revenue, 1.7M Users For Better Online Meetings with BusinessHangouts CEO Gary Guseinov

It's in thousands.

SaaS Interviews with CEOs, Startups, Founders
EP 495: WebEx Killer +$5M In Revenue, 1.7M Users For Better Online Meetings with BusinessHangouts CEO Gary Guseinov

There's lots of paying subscribers currently.

SaaS Interviews with CEOs, Startups, Founders
EP 495: WebEx Killer +$5M In Revenue, 1.7M Users For Better Online Meetings with BusinessHangouts CEO Gary Guseinov

So obviously, it's the value proposition, right?

SaaS Interviews with CEOs, Startups, Founders
EP 495: WebEx Killer +$5M In Revenue, 1.7M Users For Better Online Meetings with BusinessHangouts CEO Gary Guseinov

It's like, what can I go in as a consumer or subscriber?

SaaS Interviews with CEOs, Startups, Founders
EP 495: WebEx Killer +$5M In Revenue, 1.7M Users For Better Online Meetings with BusinessHangouts CEO Gary Guseinov

What can I find online that's free or comparable?

SaaS Interviews with CEOs, Startups, Founders
EP 495: WebEx Killer +$5M In Revenue, 1.7M Users For Better Online Meetings with BusinessHangouts CEO Gary Guseinov

And if you look at this web conferencing space, the biggest difference between us and everybody else is that our competitors separate products such as web webinars and web conferencing are usually two different subscriptions.

SaaS Interviews with CEOs, Startups, Founders
EP 495: WebEx Killer +$5M In Revenue, 1.7M Users For Better Online Meetings with BusinessHangouts CEO Gary Guseinov

And there's also a lot of limitation.

SaaS Interviews with CEOs, Startups, Founders
EP 495: WebEx Killer +$5M In Revenue, 1.7M Users For Better Online Meetings with BusinessHangouts CEO Gary Guseinov

There's a lot of limitation on participants, limitation on presenters.

SaaS Interviews with CEOs, Startups, Founders
EP 495: WebEx Killer +$5M In Revenue, 1.7M Users For Better Online Meetings with BusinessHangouts CEO Gary Guseinov

And so they bifurcate the offerings in such a manner so that when you end up subscribing, they keep squeezing more money out of each individual subscription over time.

SaaS Interviews with CEOs, Startups, Founders
EP 495: WebEx Killer +$5M In Revenue, 1.7M Users For Better Online Meetings with BusinessHangouts CEO Gary Guseinov

And from a business operating perspective, that's a good idea to increase your month-over-month revenue, increase your ARPU, your LTV.

SaaS Interviews with CEOs, Startups, Founders
EP 495: WebEx Killer +$5M In Revenue, 1.7M Users For Better Online Meetings with BusinessHangouts CEO Gary Guseinov

But it really pisses off the customer because you don't know what your monthly expense is going to be.

SaaS Interviews with CEOs, Startups, Founders
EP 495: WebEx Killer +$5M In Revenue, 1.7M Users For Better Online Meetings with BusinessHangouts CEO Gary Guseinov

And so we, as customers of these types of products ourselves, looked at this and said, why do we need to be so complicated?

SaaS Interviews with CEOs, Startups, Founders
EP 495: WebEx Killer +$5M In Revenue, 1.7M Users For Better Online Meetings with BusinessHangouts CEO Gary Guseinov

It's just one flat rate per month, per user, per presenter, and you can do whatever you want to do.

SaaS Interviews with CEOs, Startups, Founders
EP 495: WebEx Killer +$5M In Revenue, 1.7M Users For Better Online Meetings with BusinessHangouts CEO Gary Guseinov

If you want to have many events same day, no problem, go do it.

SaaS Interviews with CEOs, Startups, Founders
EP 495: WebEx Killer +$5M In Revenue, 1.7M Users For Better Online Meetings with BusinessHangouts CEO Gary Guseinov

If you want to have...

SaaS Interviews with CEOs, Startups, Founders
EP 495: WebEx Killer +$5M In Revenue, 1.7M Users For Better Online Meetings with BusinessHangouts CEO Gary Guseinov

you know, up to 5,000 participants in your event, you can do so.

SaaS Interviews with CEOs, Startups, Founders
EP 495: WebEx Killer +$5M In Revenue, 1.7M Users For Better Online Meetings with BusinessHangouts CEO Gary Guseinov

And so our variable pricing model is very simple.

SaaS Interviews with CEOs, Startups, Founders
EP 495: WebEx Killer +$5M In Revenue, 1.7M Users For Better Online Meetings with BusinessHangouts CEO Gary Guseinov

In fact, we don't have one.

SaaS Interviews with CEOs, Startups, Founders
EP 495: WebEx Killer +$5M In Revenue, 1.7M Users For Better Online Meetings with BusinessHangouts CEO Gary Guseinov

It's just all based on how many subscribers or how many presenters and attendees.

SaaS Interviews with CEOs, Startups, Founders
EP 495: WebEx Killer +$5M In Revenue, 1.7M Users For Better Online Meetings with BusinessHangouts CEO Gary Guseinov

It's very limited to those two factors.