Gil Allouche
👤 SpeakerAppearances Over Time
Podcast Appearances
You liked us.
You work in a new company now.
And so this is very simple here, where you need to gather the data from your Salesforce.
You can add on top of that information from User Gems.
User Gems is a very unique data source that tells you which people switched which jobs.
Another thing that you can put there is the reason why you lost that deal, because that's how you personalize the message, the opener for the conversation.
That simple tactic always gets you pipeline back, always.
This is the email that we send.
It's not very sexy.
It's long.
But you can notice two things.
Or maybe you cannot.
I'll tell you.
First, this is not HubSpot.
This is Apollo.
We have HubSpot.
But we don't send this email from HubSpot, because this is not a marketing email.
It's a sales email.
Also, the email doesn't come from a marketing at metadata or my AE or my VP of sales.
No.