Greg Stewart

For Duolingo, it's learning a language.

And so we took that mentality of how do we use software to create an experience that's totally different than what exists today that isn't reliant on a never-ending content machine.

And it's been guided by our members.

We spend more time than you could imagine just speaking to our members, dissecting exactly what we should focus on based on what they care about.

And so I think it's just not looking at other companies for inspiration.

We just don't look at fitness almost ever.

We're north of 300,000 paying members today.

At the beginning of 23, we were 9,000 paying members.

So the growth has been exciting.

We're getting pretty close and knocking on the door at 100 million of ARR.

So it's been very exciting from a revenue growth perspective.

But it all boils down to we've created a product that gets people the results that they want and they stay with it.

Your motivation was delivering to everyone in your life.

That sits with you every single day.

I don't think there was a moment where we thought we weren't going to figure it out.

I can't think of one day where we were like, it's not going to happen.

We were going to figure it out.

And on my side, I don't have that same dynamic I do now, but it wasn't true when I first joined.

Not everybody was invested in Ladder.

But I had a conversation with my wife where she said, this is the last one.