Harry Kargman
speaker
188 appearances
1 recordings
1 series
first heard Sep 2017
last heard Sep 2017
Harry Kargman’s voice in public audio — every appearance, attributed to the second.
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Appearances
Sure.
Absolutely.
A hundred percent.
So Cargo is the largest brand advertising company for mobile.
Our whole focus is high end, beautiful brand creatives that run on the best places.
Those places are NBC, CBS, Hearst, Time Inc.
And the vision is where TV used to be the place for brand advertising or Times Square or print.
All the world has moved to mobile.
And if you can replicate how great high-end brand creative can run on the mobile device, then you really sort of win in the next generation world.
not so much an agency, but a technology company.
We're a platform.
If you think about it, a mobile site or app doesn't actually have ad inventory.
There's no such thing.
You can send an eight and a half by 11 page to a print magazine and they can print it.
If you actually try to send an eight and a half by 11 print ad and send it to basically a mobile site, how do they actually even put it on there?
It doesn't exist.
And so how do you build technology that will make that mobile experience on that site look beautiful, look high-end?
Actually, that's a really hard technology plumbing problem.
And we've built that.
We have about 100 engineers and product people and design people in our product organization.
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