Harry Kargman

speaker
188 appearances 1 recordings 1 series first heard Sep 2017 last heard Sep 2017

Harry Kargman’s voice in public audio — every appearance, attributed to the second.

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The key is we've tried to make everybody on an even playing field.
So apples to apples, if somebody's going to implement only these five things and somebody else is going to implement these five things, the rev share and the business model is exactly the same.
So you have to bring something significantly different to the party for that revenue share to actually change.
So we announced in 2015 that we passed $100 million in annual revenue.
And in the prior five years, we were growing at about 100% year over year.
Got it.
We did have a slowdown in terms of double-digit, not triple-digit growth in 2016.
And 2017 is looking good as well.
But, you know, the big marquee mark for most of the market is, when are you passing that $100 million threshold?
And we did that back in 2015.
I'm not ruling it out.
Come on, Harry.
I'm not ruling it out.
We have to see how our back half does.
I think our investments in certain things, this has been a big year for us to pivot on the programmatic basis.
So what we want to do is build the underlying technology that will actually enable programmatic direct.
programmatic guaranteed and that's new to the market I mean it's been around people have been talking about it but nobody's been scaling on that in any kind of real way if we can become the market leader in terms of programmatic direct and programmatic guaranteed and actually do back-end data integrations and creative implementations we have this thing called the ad lab that we try to bring to our biggest advertisers where we actually the collab creates with them
new and never been done before formats that we think will be transformative to the market.
If we can actually, if we're successful in getting that collab up and running with a number of our large media company partners, we actually can transact those new formats, those never been done before formats programmatically.
And that basically rolls into the market in this last quarter of this year.
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