Ilana Golan

Maybe you have a coach.

Maybe you have a mentor.

Okay, now, last question.

How many late nights, early mornings have you spent working on your craft?

The obsession, the midnight oil, the getting up early to prepare that presentation for that meeting.

The notes, the time you've spent now probably working with AI, the due diligence.

You are incredible.

How many late nights and early mornings of the hard yards have you put in?

This is probably the most difficult to quantify because nobody sees you in your hidden genius.

We only see you when you hit the stage and we see you in the limelight and we see you in the boardroom.

We see you having the difficult conversations with the team.

Like we see you pouring those minutes and hours over those emails to say it just right.

So all of this is incredible.

I'm sure that you would agree.

We finalize it with this capstone question.

Now I want you to think about all the people who are unwilling.

to spend that time, spend that money, spend that energy and effort, but you did.

My friend, you can command premium prices because you are sitting on an asset, which is your knowledge.

This is a true asset.

And people will gladly pay you to get the shortcuts.