Ilana

This program helps hundreds a year and it will help you gain the income, influence and impact that will transform the second part of your life. Watch our free training today at leapacademy.com slash free hyphen training. The link is in the show notes. Now back to the show. So speaking of caring, one of the places where I saw this on you is Undercover Boss.

This program helps hundreds a year and it will help you gain the income, influence and impact that will transform the second part of your life. Watch our free training today at leapacademy.com slash free hyphen training. The link is in the show notes. Now back to the show. So speaking of caring, one of the places where I saw this on you is Undercover Boss.

I have no clue how you made it to this show. First of all, how the heck did you make it to a show? And what did you learn from it?

I have no clue how you made it to this show. First of all, how the heck did you make it to a show? And what did you learn from it?

Literally, you're changing lives. I can't think of something more incredible, which is also probably a good segue to what you do today. But before that, you decided to sell AvantiClean. I'm sure there was some debate, fear. I mean, it's been a long time. It's been your baby. Take us a little bit to that. And then it's going to be a great thing to where you've started to today.

Literally, you're changing lives. I can't think of something more incredible, which is also probably a good segue to what you do today. But before that, you decided to sell AvantiClean. I'm sure there was some debate, fear. I mean, it's been a long time. It's been your baby. Take us a little bit to that. And then it's going to be a great thing to where you've started to today.

I agree with identity. I think one of the hardest moments in my life was losing that identity. Suddenly I felt like a nobody, right? Like, I don't know what I do now. But take me for a second. You decide to start Homefront Brands, which is what you do today. And you have the podcast and you do all these things now. Talk to us a little bit about that. And what do you do today?

I agree with identity. I think one of the hardest moments in my life was losing that identity. Suddenly I felt like a nobody, right? Like, I don't know what I do now. But take me for a second. You decide to start Homefront Brands, which is what you do today. And you have the podcast and you do all these things now. Talk to us a little bit about that. And what do you do today?

How do you make our listeners incredible franchises? So tell us a little more.

How do you make our listeners incredible franchises? So tell us a little more.

Tell me about it. I'm in Silicon Valley.

Tell me about it. I'm in Silicon Valley.

I mean, without $2 million, you can't even move forward.

I mean, without $2 million, you can't even move forward.

So if a listener is listening to this, why would they reach out to Jeff? How would they know if this is the right thing?

So if a listener is listening to this, why would they reach out to Jeff? How would they know if this is the right thing?

And I want to ask you for a second, Jeff, because you mentioned that you're more the marketing CEO. And from every time that I see, you know, from that show, probably way before that, for the podcast, your books, You always realize that building that reputation and your personal brand will actually elevate everything around you.

And I want to ask you for a second, Jeff, because you mentioned that you're more the marketing CEO. And from every time that I see, you know, from that show, probably way before that, for the podcast, your books, You always realize that building that reputation and your personal brand will actually elevate everything around you.

This is a big portion of what we teach in Leap Academy, but unfortunately I needed to fall off on my face to realize that I didn't build my personal brand and that took me down. How did you realize that and how do you do it so well and what motivates you?

This is a big portion of what we teach in Leap Academy, but unfortunately I needed to fall off on my face to realize that I didn't build my personal brand and that took me down. How did you realize that and how do you do it so well and what motivates you?