Jack Crivici-Kramer

And our third and final story is Oura Ring.

Oura Ring filed to IPO, and they unveiled their daintiest ring ever.

It's 40% smaller.

But Jack and I think we are over-optimizing on our optimized health.

We'll tell you how.

But yetis, before we hit that wonderful mix of stories...

Oh, what a mix of stories.

I love the mix for the real Friday.

The biggest debate in America right now isn't red versus blue, liberal versus conservative, or Sierra versus Amanda for that matter.

Oh yeah, if you know, you know.

It is Diet Coke versus Coke Zero.

And that's a big deal historically because the biggest brand beef and soda has been Coke versus Pepsi.

Coke versus Pepsi, two different sodas, two different companies.

But today we're split between two cans from the same brand.

And the numbers are going to give you a cavity, besties.

Zero sugar sodas made up 52% of all soda sales growth in the U.S.

last year, while traditional diet sodas have been flat for two decades now.

And now Coke Zero Sugar is on pace to pass Diet Coke in sales for the first time ever.

And people are getting...

Or people are thrilled.