James Reed
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Appearances Over Time
Podcast Appearances
I mean, what's in fashion now?
Maybe not next year.
How do you cope with that?
How do you think ahead?
Slow fashion.
So you feel the market's come towards you really then in that sense?
Well, that's good, isn't it?
That's good news for you.
So you're much more interested in the classic.
So Penelope, you talked about how you feel the world is coming towards the slow fashion approach, but I mean, fast fashion is still very much out there.
Is there a tension in terms of behaving ethically and producing what you believe to be the right kinds of products and fast fashion and the needs of the market?
You're sort of well known for it, but you'd like to be better known for it.
And you think this is a key competitive advantage I'm hearing, isn't it?
Yes.
Yeah.
How are you going to do that?
How would you approach that, do you think?
Maybe you should.
Two at a time.
I think that's really interesting.