James Reed

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Well, you're building, listening to you, I'm thinking you're building your own personal reputation.

It's not just brands that have reputations.

People have reputations, very importantly, which leads into another interesting area, which is the one of the personal brand.

Mm-hmm.

A lot of people talk these days about how important it is to have a personal brand.

But from what you've just said, it seems very important that that brand is first and foremost trusted.

You're going to have a good career.

A good personal brand.

But how important is that, this personal brand concept, internally and externally these days?

And what should people be thinking about concentrating on?

So you mean internally in the organization you're working in?

So how do you find out?

Yeah, I mean, I think what you're saying as well is that you've become a key person in the team.

You've become a key team member, which in terms of thinking about a career strategically,

is a good place to be.

Sure, and it might create new opportunities for you.