Janice Kapner

speaker

346 appearances 2 recordings 1 series first heard Jul 2026 last heard 30 Jul

Janice Kapner’s voice in public audio — every appearance, attributed to the second.

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recordings per month · last 12 months

Recordings per month over the last 12 months — 2 in all, peaking in Jul 2026 with 2.

Appearances

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The Action Catalyst · Check Your Comms, with Janice Kapner | (Communications, Leadership, Transformation, Business) · 21 Jul 2026 podcast

And that's okay.

It works for some companies.

But if you're looking to get value out of it and you're looking to avoid pitfalls, manage a crisis, land a new CEO, whatever the thing is –

then they need to be at the table.

They need to understand the business so that they understand who they're talking to and what their goals are because you're not going to convince the guy across the table to do something that completely contradicts their goals unless you have a really compelling reason and an alt path for them.

So I think that's the biggest thing that I always would get frustrated.

Somebody said, well, I'm just the PR person.

Well, no, you're not.

You're an employee at a company and you should understand the fundamentals if you want to convince anybody at any level to partner with you to achieve something.

And you have to build your own credentials, hopefully before you are in a position where you're trying to convince somebody of something.

Because, you know, I had an employee once, super smart, smart person.

And she was like, well, I don't know why you hired me if you're not going to do what I'm recommending.

And it was very early in the tenure of the individual.

And I said, you know, I learned a long time ago from a senior leader at Microsoft, your experience got you hired.

That doesn't mean that anybody inside the company is suddenly just going to defer to you.

We've got you here.

Now you have to earn that credibility all over again because you don't know this business.

You don't know these players.

You don't know the nuance of what we're trying to do or not do or avoid or navigate.

Once people sort of figure that, it's a little bit of humility, like build some resilience, recognize it's going to take a minute both to build credibility and you probably for every 15 ideas you pitch, you might get one yes.

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