Jason Wild

speaker

598 appearances 1 recordings 1 series first heard Aug 2026 last heard 6 Aug

Jason Wild’s voice in public audio — every appearance, attributed to the second.

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recordings per month · last 12 months

Recordings per month over the last 12 months — 1 in all, peaking in Aug 2026 with 1.

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been through multiple transformations.

And when Kathy Fish, the head of research and development said that it's time for Procter and Gamble to innovate how it innovates.

What does that mean for the rest of the world?

Right?

And for Kathy, the reframe was from being world-class at functionally superior and winning at like left brain stuff.

a better razor or a better laundry detergent to winning on being irresistibly superior.

And behind that was this recognition that people make decisions based on emotion more than reason.

And how can P&G really institutionalize that in the culture that they're trying to create?

And so lots of stories that we think hopefully will inspire, but also be concrete examples that

people can implement in all sorts of different situations.

I really enjoyed the conversation, Tommy.

And look forward to the next one.

Let's do it.

And sorry about the sun.

It's like the one day the sun actually comes out here.

All right.

Good luck with the speech.

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