Jeff Reine

speaker

618 appearances 3 recordings 1 series first heard Mar 2026 last heard 20 Mar

Jeff Reine’s voice in public audio — every appearance, attributed to the second.

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recordings per month · last 12 months

Recordings per month over the last 12 months — 3 in all, peaking in Mar 2026 with 3.

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I will try.

Search traffic.

We wait until someone builds the tools to actually figure out how many people started their journey somewhere else.

Uh, th this is the hardest thing.

There's not a clean replacement.

I mean, look, b Bing Bing just threw something out into the world yesterday.

We just talked about it.

It mo more tools are coming.

Um we

We are looking very carefully at how we measure the

Traffic uh from bots and give that back to our brands, our clients, so that they understand.

how frequently they're being interacted with um from another from this other entity.

If that's where the volume is going.

If it's leaving Google dot com and it's moving to these four places.

How do we get that representation?

Because people aren't just clicking through on citations and mentions.

It's just not happening.

Yeah, not happening.

It's like one to a thousand.

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