Jenna Kutcher

It all grew super organically until it didn't.

It all grew super organically until it didn't.

When I was a wedding photographer, I realized really quickly that there were a million wedding photographers in my area that were really talented.

When I was a wedding photographer, I realized really quickly that there were a million wedding photographers in my area that were really talented.

And the only thing that made me different was me because we were all delivering a very similar finished product.

And the only thing that made me different was me because we were all delivering a very similar finished product.

And so even in the early days, and I, I mean, this is like, Oh gee, Instagram, we're talking here.

And so even in the early days, and I, I mean, this is like, Oh gee, Instagram, we're talking here.

Like when we used to use those weird, like Valencia filters, um, I would just share my life.

Like when we used to use those weird, like Valencia filters, um, I would just share my life.

Like, and I would just share who I was and what I was struggling with.

Like, and I would just share who I was and what I was struggling with.

I would share working from home with no makeup on, like, this is the reality of it.

I would share working from home with no makeup on, like, this is the reality of it.

And it was so interesting because when I first became a wedding photographer, I just hid behind my work.

And it was so interesting because when I first became a wedding photographer, I just hid behind my work.

It was like this safe spot.

It was like this safe spot.

I figured surely everyone only wants to see my work.

I figured surely everyone only wants to see my work.