Joe Caruso

speaker

4,639 appearances 52 recordings 1 series first heard May 2010 last heard Oct 2012

Joe Caruso’s voice in public audio — every appearance, attributed to the second.

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Franchise Today · Social Media - A Biblical Perspective [REPLAY] · 21 Dec 2011 podcast

He was proposing that people do it with with cognizant of the fact that this stuff lasts forever and that you do have to put business practices in place. voice-verified

And it's important to, you know, follow the rules uh of franchising but but also to be able to use this as a tool and and he was promoting social media, not uh dampening enthusiasm. voice-verified

Well voice-verified

And and I'd like to hear what what what Lon's opinion of what I'm about to say uh is. voice-verified

Uh I think voice-verified

uh that many voice-verified

franchise or are struggling. voice-verified

with social media. voice-verified

And it's not that they're not excited about it. voice-verified

And some of the people I know that are are struggling are people that were early adopters voice-verified

that did not get the results that they thought at voice-verified

And they didn't think it was going to require as much time voice-verified

as they found it did require. voice-verified

Um, and I think the areas that they struggle in voice-verified

our uh voice-verified

three main areas. voice-verified

Uh maybe two areas, one with a subset. voice-verified

First is is on the franchise sales and recruitment side. voice-verified

they really had not been able to unlock voice-verified

the power of social media in generating new franchisees, recruiting new franchisees. voice-verified

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