Joe Joseph

speaker

379 appearances 1 recordings 1 series first heard Jun 2026 last heard 30 Jun

Joe Joseph’s voice in public audio — every appearance, attributed to the second.

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Recordings per month over the last 12 months — 1 in all, peaking in Jun 2026 with 1.

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Forward Thinking - The Freight, Logistics & Supply Chain Podcast · #12 - From the Boardroom to Behind the Wheel: Joe Joseph, JD Refrigerated Transport · 30 Jun 2026 podcast

Yep.

Definitely definitely that that was it was born off the back of, you know, milk and produce uh deliveries.

But I also knew that in any industry you've got

what what is essentially a commodity range and you and you you the more you can climb the the the the margin ladder so to speak by doing value added you know pieces of uh of business, the you know, the more profitable you can be.

So so for me, I didn't want to just go into sort of, you know, line all dry freight.

Um it uh it had to be sort of somewhere where I could add value which you know, which people were prepared to to pay for.

A hundred percent.

I mean, y it you've gotta add value.

I mean, when when we started out, my first um contract, I remember uh it was a produce contract in the markets and uh I remember calling one of the agents in the markets and saying, What time would you like me to deliver?

And he laughed and he said, Shit, the the the current you know, the prior truck company just dropped it on my doorstep three hours before I got there and it sat outside and and uh

And I bought it uh and I bought it in and I go, Well that's no good.

Yeah, it's the the coal chain, we gotta we gotta keep the coal chain.

So you tell me when you want me to arrive.

So uh he ended up going out and telling everyone else in the markets about, you know, this new business that was, you know, time slotting their deliveries into the into the agents and I ended up picking up three or four customers off the back of that.

So I

I guess the the the thing there was something which didn't you know, which didn't feel right.

Um was something that we jumped on, we changed, we added value and um and and that's sort of been the way we've we've gone ever since.

So I I sit in a meeting, I ask people, you know, what their pain points are and uh and we try and find solutions to those uh to those pain points.

Um, you know, we had back in the early days it was, you know, the the rejections out of the major retailers for, you know, temperature or or uh or temperature boosts or or things like that were you know, I I couldn't believe it, the dollars they were talking.

Um so we put a lot of effort into

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