Joel Libava
speaker
6,315 appearances
19 recordings
1 series
first heard Jul 2009
last heard Dec 2009
Joel Libava’s voice in public audio — every appearance, attributed to the second.
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Appearances
So it's easy for them to say, strategize, you know, hire a couple more field reps, spend some more time with your franchisees,
You know, we need some sales.
We need these $30,000 checks.
So, I mean, there's two sides of the coin.
Now, in a perfect world, a franchisor at the beginning gets a good, ethical franchise development company, and the franchise development company kind of stays with them and reminds them, by the way, all the signs are that the economy is going down for a while.
Franchise sales may decrease.
What are you guys going to do?
what can you do?
And if you're a franchisor that's hurting right now, social media is pretty darn inexpensive.
You don't have to go to New York City and get a huge advertising agency and spend $3 million on a budget of whatever it is they tell you to do and
this branding and magazine articles.
You don't have to do that anymore.
You
media is very, very inexpensive, and you can get the word out faster now.
Yes, and here's what I always tell my wife, Paul, and you'll like this, and you're 100% right, but you can plan plans, but you can't plan results.
And sometimes I think that executives, whether in franchising or in non-franchise small business, sometimes the blinders are on.
And if you didn't see this coming, I don't know what newspapers and what online media sites you're not reading, but this isn't exactly new
I would actually prefer, and I think the listeners would prefer if you gave seven.
Yes.
That was it.
Showing 1441–1460 of 6,315 · page 73 of 316
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