John Dwyer

speaker

1,014 appearances 1 recordings 1 series first heard Jun 2026 last heard 26 Jun

John Dwyer’s voice in public audio — every appearance, attributed to the second.

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Recordings per month over the last 12 months — 1 in all, peaking in Jun 2026 with 1.

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King Dems Podcast | Growth Mindset, Leadership, AI and Business Insights · McDonald's and KFC Do This Instead of Price Wars | Direct Response Marketing | John Dwyer · 26 Jun 2026 podcast

five, then it was a long way short.

And so therefore the reason I say that, and it w well I say seventy seven thousand dollars, it was a package promotion where I had all of these people in the room and I said, I will allow you to purchase these things off be which is vacation vouchers that give people a a a holiday for

um, you know, three to seven nights, anywhere in the UK, Europe, America, Australia, you name it.

And we give it to them for less than fifty dollars.

So therefore they've got the Happy Meal toy from Heaven.

It's a it's a free vacation that they can use to attract more people to their golfs.

And of course I'm giving it to them for less than fifty dollars.

Now that it comes in a package of twenty or thirty or forty, right?

And that's what

You know, made me the money.

I just made them a very, very simple offer at the end, which I taught them how to do direct response within the hour, and we walked away with seventy-seven thousand instead of five.

And why?

Because I gave it for free.

And so in your game, I don't think it'd be any different.

You're in the advisory game, that's what I'm in.

I would probably create a freemium model whereby you would give, and I don't know enough about the product, but nonetheless, I would do something whereby they

get enough for free so that they fall in love with what you've got to sell.

It might be in the first month.

It might be I mean i if I I ran a promotion not long ago, I could see that the following month was not as busy as what I'd like it to be.

So I just said look um we'll run a contest on Facebook and LinkedIn and I had a picture of me and Jerry Seinfeld next to me and w I know that you'll give me the opportunity to show off about that in a

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