John Gafford

It's just this one might cost that much.

This one might cost this much.

But for the most part of it, for the for the most, we all kind of do the same thing.

so what makes one brokerage different from the other and this is the problem i have in reconciling this is the culture that's created by the leadership within it which is why you have that like man i can't get out i can't stop being that person that is the figurehead of the company i can't stop being the day-to-day available to everybody so you're on that trap so i have that side of that coin right but here's my flip side

I have come to realize in some of this that being a solopreneur, if you will, I have a partner, but being a solopreneur,

You always say, I can't replace myself in this one position because nobody, the lie we tell ourselves is nobody will ever do it as good as me.

Nobody will ever be me in that position.

And what I've come to understand over years of struggling with exactly what we're talking about is if I can just get somebody that can do the job 80% as good as I can,

That's a win.

And here's why.

Because the extra 20% is just ego anyway.

It's not real.

So if they're doing it at my perceived 80% is good, they're probably 120% better than I was anyway.

They're probably better at it than I was.

So how do I reconcile those two things?

Sure.

No, no, no.

So what would you say to a guy like me that says that, like, well, the problem is we've got to be those people because otherwise, you know, we are, you know, in this particular business...

We are, you know, plumbing business.

Nobody cares.