John Gafford

Right. Because if you're looking at a script for the first time, it's showing up, you're going to need a script to read off of. But if you've read it a hundred times, you need talking points and keywords.

Right. Because if you're looking at a script for the first time, it's showing up, you're going to need a script to read off of. But if you've read it a hundred times, you need talking points and keywords.

What's this? It's the same with like, if you're, if you're making calls right in the, in the sales industry, if you're reading a script, it's painfully obvious.

What's this? It's the same with like, if you're, if you're making calls right in the, in the sales industry, if you're reading a script, it's painfully obvious.

What's this? It's the same with like, if you're, if you're making calls right in the, in the sales industry, if you're reading a script, it's painfully obvious.

You're not getting anywhere. Yeah. And so it's like talking points. Right. And then, you know, be like anchor man. Right. Exactly. But no, I think that with everything, it just takes time. I think if you don't know what to say and when that camera turns on, you freeze. Then yeah, write a script. Ease into it. You'll probably record... 50, 100 pieces of content before you ever post anything.

You're not getting anywhere. Yeah. And so it's like talking points. Right. And then, you know, be like anchor man. Right. Exactly. But no, I think that with everything, it just takes time. I think if you don't know what to say and when that camera turns on, you freeze. Then yeah, write a script. Ease into it. You'll probably record... 50, 100 pieces of content before you ever post anything.

You're not getting anywhere. Yeah. And so it's like talking points. Right. And then, you know, be like anchor man. Right. Exactly. But no, I think that with everything, it just takes time. I think if you don't know what to say and when that camera turns on, you freeze. Then yeah, write a script. Ease into it. You'll probably record... 50, 100 pieces of content before you ever post anything.

And it's just like, but go until you get a cadence and test it.

And it's just like, but go until you get a cadence and test it.

And it's just like, but go until you get a cadence and test it.

I think as someone that has tried and failed personally, and I'll admit that, you know, we do very well in the podcast space. Our YouTube sucks. It just does. Just, I don't know why. It just does. Probably because it just doesn't have enough effort leaning into it. I've never been able to crack TikTok. I just cannot figure that thing out at all. So we just barely do anything.

I think as someone that has tried and failed personally, and I'll admit that, you know, we do very well in the podcast space. Our YouTube sucks. It just does. Just, I don't know why. It just does. Probably because it just doesn't have enough effort leaning into it. I've never been able to crack TikTok. I just cannot figure that thing out at all. So we just barely do anything.

I think as someone that has tried and failed personally, and I'll admit that, you know, we do very well in the podcast space. Our YouTube sucks. It just does. Just, I don't know why. It just does. Probably because it just doesn't have enough effort leaning into it. I've never been able to crack TikTok. I just cannot figure that thing out at all. So we just barely do anything.

I just, we're posting the same thing. what let's go through each media channel and how you become omnipresent. Cause you guys are good at being omnipresent everywhere. So I just want to talk about, in your opinion, obviously we don't have to go too deep in it, but I just want to get like what works for each channel.

I just, we're posting the same thing. what let's go through each media channel and how you become omnipresent. Cause you guys are good at being omnipresent everywhere. So I just want to talk about, in your opinion, obviously we don't have to go too deep in it, but I just want to get like what works for each channel.

I just, we're posting the same thing. what let's go through each media channel and how you become omnipresent. Cause you guys are good at being omnipresent everywhere. So I just want to talk about, in your opinion, obviously we don't have to go too deep in it, but I just want to get like what works for each channel.

If I'm out there trying to make content for each channel, let's just do the basics. We'll do Tik TOK. We'll do Instagram. We'll do X and then we'll do YouTube. Yeah. What works for each one?

If I'm out there trying to make content for each channel, let's just do the basics. We'll do Tik TOK. We'll do Instagram. We'll do X and then we'll do YouTube. Yeah. What works for each one?

If I'm out there trying to make content for each channel, let's just do the basics. We'll do Tik TOK. We'll do Instagram. We'll do X and then we'll do YouTube. Yeah. What works for each one?