John Paul DeJoria

speaker

132 appearances 1 recordings 1 series first heard Jan 2018 last heard Jan 2018

John Paul DeJoria’s voice in public audio — every appearance, attributed to the second.

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It must be made in Mexico.

It can't be made in Switzerland because under the laws, like champagne must be done in a special region in France.

So, of course, we have, you know, 1,500, 1,600 people down in Mexico.

And I think our product touches at least 52 hands.

It's that much, you know, handmade.

It's cool.

And we've never taken away from quality.

That's another big secret.

Never take away from the quality.

Well, that's very unique because I think ordinarily a company that size would probably go for about $40, $50 million.

Okay, so that was one of those special deals.

If you were to take Patron...

according to how many cases they gave in our business model, I'd be $24 billion right now.

That's what they'd be marketed at.

But of course, Clooney came along with it.

But Randy and Mike are his partners on that.

Wonderful human beings.

They all deserve this.

They had a good product.

They had a good direction to go into.

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